Publer is a social media scheduling platform that helps creators, brands, and agencies schedule posts, manage content, and automate publishing across multiple social networks. Its main features include AI-powered captions (GPT-4), AI image generation (DALL-E 3), bulk scheduling, content recycling, RSS auto-posting, and support for 12+ social platforms.
But is Publer really worth the price — or should you save your money?
Today, we'll break down the full Publer pricing structure and show you exactly what features you get in each plan, so you can decide whether it's the right tool for your content strategy.
Publer Pricing at a Glance (2026)
| Plan | Base Price (3 accounts) | 10 Accounts | Users |
|---|---|---|---|
| Free | $0/month | N/A (3 max) | 1 user |
| Professional | $12/month | $36/month | Add members at $2/mo each |
| Business | $21/month | $63/month | Add members at $2/mo each |
| Enterprise | Custom (annual) | Custom | Custom |
Pricing scales based on number of social accounts. Every 10th account is free. Yearly billing gives 2 months free.
Source: https://publer.com/pricing
Publer Social Media Scheduling Pricing Plans
Here's a detailed breakdown to help you understand Publer's pricing and choose the best fit for your workflow.
Publer uses a unique per-account pricing model where the base price includes 3 social accounts, and each additional account adds to the monthly cost. The Professional plan costs approximately $4 per account, and the Business plan costs approximately $7 per account. Every 10th account (or team member) is free.
1. Free Plan
The Free plan costs $0/month and allows you to connect up to 3 social accounts (excluding X/Twitter).
What's included:
- 3 social accounts (no X/Twitter)
- 1 user
- 1 workspace
- 10 scheduled posts per account
- 24-hour post history
- 25 saved drafts
- Link in Bio for Instagram
- Post preview
- Auto-schedule
- Free trials on paid features
Best for: individuals getting started with social media scheduling who do not need X/Twitter support.
2. Professional Plan
The Professional plan starts at $12 per month for 3 social accounts. Pricing scales by account: approximately $4 per account, with every 10th account free. For example, 10 accounts costs $36/month.
What's included:
- Unlimited scheduled posts and drafts
- Unlimited workspaces and media storage
- Schedule first comments and threads
- Eternal post history
- Trending social media posts and news
- Unlimited RSS Feed automations
- Unbranded Link in Bio for Instagram
- Twitter/X integration
- Bulk scheduling (up to 500 posts via CSV)
- Watermarks and signatures
- Customer support
Best for: solo creators and solopreneurs who need unlimited scheduling, RSS automation, and X/Twitter support.
3. Business Plan
The Business plan starts at $21 per month for 3 social accounts. Pricing scales by account: approximately $7 per account, with every 10th account free. For example, 10 accounts costs $63/month.
What's included (all Professional features plus):
- Unlimited AI prompts (GPT-4 captions)
- AI image generation (DALL-E 3)
- Analytics insights and reports
- Best times to post
- Competitor analysis
- Hashtag suggestions and analytics
- Spintax-powered post recycling
- Access to Publer API
Best for: SMEs and agencies who need AI content generation, analytics, competitor analysis, and content recycling.
4. Enterprise Plan
The Enterprise plan is billed yearly with custom pricing.
What's included (all Business features plus):
- Higher volume discounts
- 1:1 onboarding
- Prioritized support
- Unlimited daily posting
- Early access to new features
- Expedited feature requests
- Bank/wire transfer payments
Best for: large organizations needing volume discounts, priority support, and custom onboarding.
How Publer's Per-Account Pricing Works
Publer's pricing is unique because it scales based on the number of social accounts you connect. Here is what the costs look like at different account levels:
| Accounts | Professional | Business |
|---|---|---|
| 3 accounts | $12/month | $21/month |
| 5 accounts | $20/month | $35/month |
| 10 accounts | $36/month | $63/month |
| 15 accounts | $56/month | $98/month |
| 25 accounts | $92/month | $161/month |
Every 10th account is free. Additional team members cost $2/month each, with every 10th member also free.
This per-account model means costs are predictable at small scale but grow with each account added. For agencies managing 25+ accounts, the costs can add up significantly.
Is Publer Pricing Worth It?
If you look through all of Publer's pricing plans, you'll notice that the base prices are very affordable — starting at just $12/month. On the surface, Publer offers impressive value with AI content tools, bulk scheduling, and wide platform support.
However, when you dig into Publer reviews online, a few things consistently come up.
Many users mention that the per-account pricing makes Publer expensive as you scale. While $12/month for 3 accounts is cheap, managing 25 accounts on the Business plan costs $161/month — and that is before adding team members.
Others point out that AI features are locked to the Business plan. The Professional plan does not include AI captions, AI image generation, analytics, or competitor analysis. These are features that many creators consider essential for modern social media management.
Some users also note that X/Twitter is excluded from the Free plan entirely, and the Free plan limits you to just 10 posts per account — making it more of a demo than a functional free tier. Creators and agencies often compare Publer to platforms with flat-rate pricing that do not scale per account.
In other words, while Publer is a great budget option for creators with few accounts, there are social media scheduling platforms that offer flat-rate pricing, unlimited accounts, and AI tools included at lower total costs for growing teams.
Pros and Cons of Publer
Pros of Publer:
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Very affordable base pricing: Publer's Professional plan starts at just $12/month for 3 accounts, making it one of the most affordable social media schedulers for solo creators.
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AI-powered content tools (GPT-4 and DALL-E 3): The Business plan includes AI caption generation powered by GPT-4 and AI image generation powered by DALL-E 3, giving creators access to advanced AI content tools.
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Bulk scheduling (up to 500 posts): Publer supports bulk scheduling of up to 500 posts via CSV import, which is significantly more than most competitors and valuable for high-volume content strategies.
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Wide platform support (12+ networks): Publer supports Facebook, Instagram, TikTok, X/Twitter, LinkedIn, Pinterest, YouTube, Google Business, WordPress, Threads, Bluesky, Mastodon, Telegram, and more — one of the widest platform selections available.
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Content recycling with Spintax: The Business plan includes Spintax-powered post recycling, which automatically varies your recycled content to avoid duplicate posting penalties.
Cons of Publer:
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Per-account pricing scales unpredictably: While the base price is cheap, managing many accounts gets expensive. 25 accounts on the Business plan costs $161/month. Competitors like PostPlanify offer unlimited accounts at $99/month flat.
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AI features only on the Business plan: AI captions, AI image generation, analytics, best times to post, and competitor analysis are all locked behind the Business plan. Professional plan users miss out on these essential features.
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X/Twitter excluded from the Free plan: The Free plan does not include X/Twitter support due to API costs. Users must upgrade to a paid plan for X/Twitter access.
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No approval workflows: Publer does not offer built-in approval workflows on any plan. For agencies and teams with structured content review processes, this is a significant gap.
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Free plan is very limited: With only 3 accounts (no X/Twitter), 10 posts per account, and 24 hours of post history, the Free plan is barely functional beyond basic testing.
The Better Publer Alternative for Social Media Scheduling
Want a simpler and faster way to schedule posts, generate captions and images with AI, and manage all your social accounts without per-account pricing?
PostPlanify is the Publer alternative you're looking for.
PostPlanify pricing starts at $19 per month for 3 social accounts with unlimited scheduling and AI tools included — compared to Publer's Business plan at $21/month for comparable AI features. The Premium plan at $99/month offers unlimited accounts with no per-account fees.
You'll get all features included across plans, including:
- AI caption generation and AI image generation
- Real-time post previews for every platform
- Canva + Google Drive integration
- Unlimited scheduling
- Multi-brand organization
- Analytics
- Team workflows and approval workflows
- Advanced post management calendar
- 7-day free trial
This gives you everything you need to manage your content faster and more efficiently — and is the reason many creators, agencies, and growing brands choose PostPlanify as a modern, more cost-effective Publer alternative.
FAQ on Publer Pricing
How much does Publer cost per month?
Publer's base prices are $12/month (Professional) and $21/month (Business) for 3 social accounts. Prices increase with each additional account: approximately $4/account on Professional and $7/account on Business. 10 accounts costs $36/month (Professional) or $63/month (Business).
Does Publer have a free plan?
Yes. Publer offers a Free plan with 3 social accounts (excluding X/Twitter), 10 scheduled posts per account, 1 user, and 24 hours of post history. It is free forever but very limited in functionality.
Does Publer include AI features?
AI features are only available on the Business plan. This includes unlimited AI prompts powered by GPT-4 for caption generation and DALL-E 3 for AI image generation. The Professional plan and Free plan do not include AI tools.
Why is X/Twitter not available on Publer's Free plan?
Publer excludes X/Twitter from its Free plan due to X/Twitter API costs. To schedule and publish on X/Twitter, you need at least the Professional plan starting at $12/month.
How does Publer's per-account pricing work?
Publer charges per social account connected. The base price includes 3 accounts. Each additional account costs approximately $4/month on Professional and $7/month on Business. Every 10th account (or team member) is free, providing a small discount at scale.
Does Publer have approval workflows?
No. Publer does not include built-in approval workflows on any plan. For teams that need content review and approval processes before publishing, this is a limitation. PostPlanify includes approval workflows on its Premium plan.
Is PostPlanify cheaper than Publer for many accounts?
Yes. For 10+ accounts, PostPlanify is more cost-effective. Publer's Business plan costs $63/month for 10 accounts, while PostPlanify's Growth plan offers 10 accounts at $39/month with AI tools included. For unlimited accounts, PostPlanify's Premium at $99/month beats Publer's scaling model.
Does Publer support bulk scheduling?
Yes. Publer supports bulk scheduling of up to 500 posts via CSV import on all paid plans. This is one of Publer's strongest features and significantly more than most competitors offer.
What social media platforms does Publer support?
Publer supports 12+ platforms including Facebook, Instagram, TikTok, X/Twitter, LinkedIn, Pinterest, YouTube, Google Business, WordPress, Threads, Bluesky, Mastodon, and Telegram. This is one of the widest platform selections among social media schedulers.
Does Publer offer a money-back guarantee?
Yes. Publer offers a 14-day money-back guarantee on all paid plans. If you are not satisfied, you can request a full refund within 14 days of purchase.
