LinkedIn Engagement Rate Calculator

LinkedIn collapses your post after two lines — start with a question, stat, or bold opinion to make people click 'see more'.

Posting 2–4 times per week performs better than daily spam. Give your content time to breathe and engage before posting again.

Encourage comments by asking relevant, open-ended questions at the end of your posts. More comments = more reach.

LinkedIn users skim content. Use formatting to make your posts scannable, easy to digest, and visually engaging.

Engaging with your audience in the comments signals to LinkedIn that the post is active and boosts visibility further.

Uploading PDFs or slide-style carousels often performs better than linking to external blogs or websites.

Tag collaborators or relevant professionals — but only when it’s natural. Forced tags can hurt reach and trust.

Look at your best posts and replicate the structure, tone, or topic. Use tools like PostPlanify to monitor what’s working.

LinkedIn is a professional platform. Posting between 8 AM and 11 AM on weekdays (especially Tue–Thu) tends to drive better results.

Personal stories, lessons, and behind-the-scenes posts create stronger emotional connections than announcements or updates alone.