LinkedIn Engagement Rate Calculator
Measure your LinkedIn content performance with our free engagement rate calculator. Just enter your reactions, comments, shares, clicks and impressions to get instant insights.
Formula: (Reactions + Comments + Shares + Clicks) ÷ Impressions × 100
Add impressions to calculate
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💡 Pro Tips
Use a strong hook in the first two lines
LinkedIn collapses your post after two lines — start with a question, stat, or bold opinion to make people click 'see more'.
Post consistently, but not too often
Posting 2–4 times per week performs better than daily spam. Give your content time to breathe and engage before posting again.
Ask thoughtful questions
Encourage comments by asking relevant, open-ended questions at the end of your posts. More comments = more reach.
Use line breaks and emojis for readability
LinkedIn users skim content. Use formatting to make your posts scannable, easy to digest, and visually engaging.
Respond to every comment
Engaging with your audience in the comments signals to LinkedIn that the post is active and boosts visibility further.
Include native documents or carousels
Uploading PDFs or slide-style carousels often performs better than linking to external blogs or websites.
Tag people authentically
Tag collaborators or relevant professionals — but only when it’s natural. Forced tags can hurt reach and trust.
Use analytics to double down on top-performing formats
Look at your best posts and replicate the structure, tone, or topic. Use tools like PostPlanify to monitor what’s working.
Post during business hours in your audience's time zone
LinkedIn is a professional platform. Posting between 8 AM and 11 AM on weekdays (especially Tue–Thu) tends to drive better results.
Share your story, not just your resume
Personal stories, lessons, and behind-the-scenes posts create stronger emotional connections than announcements or updates alone.
Calculate Engagement for Other Platforms
Measure your performance across all social media platforms with our complete suite of engagement calculators
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Frequently Asked Questions
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