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Built for Authors, Writers & Book Creators

Social Media Scheduler for Authors & Writers

Schedule book launch campaigns, writing tips, reading recommendations, behind-the-scenes content and reader engagement posts across every platform. PostPlanify helps authors and writers build an audience and sell more books—without losing writing time to social media.

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Why Choose PostPlanify for Authors & Writers?

Everything you need to manage social media for your authors & writers business

1

Schedule Book Launch Campaigns

Plan your entire launch sequence in advance—cover reveals, pre-order reminders, release day posts, early reviews and thank-you content. Schedule it once and let it run.

2

Plan Short-Form Video for BookTok & Reels

BookTok and literary Reels drive book sales. Schedule talking-head videos, book recommendations, writing vlogs and creative content to reach new readers.

3

Batch Schedule a Week of Content

Instead of interrupting your writing flow to post, batch your content in one sitting. Schedule writing tips, reading lists, updates and promos for the week ahead.

4

AI Captions That Sound Like You

Generate captions for book announcements, writing reflections, reader Q&As and promotional posts. Keep your voice consistent—literary, casual, witty or heartfelt.

5

Visual Calendar for Your Publishing Timeline

See your month at a glance. Align social posts with your publishing schedule, launch dates and promotional windows so nothing falls through the cracks.

6

Import Graphics from Canva & Google Drive

Pull book cover mockups, quote cards and promotional graphics from Canva or Google Drive without re-uploading files manually.

7

Manage Multiple Books or Pen Names

Run separate workspaces for different books, series, pen names or a personal author brand. Keep content organized by project.

8

Team Workflow for Author Teams

If you work with a publicist, virtual assistant or marketing team, use drafts and approvals to keep content on-brand before it goes live.

9

Track What Resonates With Readers

See which content gets the most engagement—book excerpts, writing tips, personal reflections or launch posts—so you focus on what builds your readership.

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Why Authors & Writers Needs Social Media

The numbers show that social media is no longer optional for authors & writers professionals

72%

of consumers say visuals are the most influential factor in purchasing decisions

MDG Advertising Visual Content Study, 2024

63%

of marketers say short-form video delivers the highest ROI compared to other content formats

HubSpot State of Marketing Report, 2025

71%

of consumers are more likely to recommend a brand after a positive social media experience

Ambassador Social Media Research, 2024

Save 5+ hours every week on content creation

Content Calendar

One calendar. All your posts.

Plan, edit, and reschedule your social media posts from one clean calendar. Know exactly what’s going live, where, and when - without switching tools.

ARTIFICIAL INTELLIGENCE

Create posts faster with AI

Generate captions, create images, and improve your content - all with built-in AI assistant.

AI IMAGE / MEDIA

Create visuals faster

Generate images with AI or import files from Canva and Google Drive. No downloads. No re-uploads. Just pick, edit, and post.

SCHEDULING

Bulk scheduling

Schedule many posts across platforms at the same time. Perfect for batching content and staying consistent.

INSIGHTS

Advanced analytics

Track performance, engagement, and growth across all your platforms.

COLLABORATION

Unlimited Team Members

Invite your team, assign roles, approve posts, and share one calendar — without paying per seat.

LINK IN BIO

One link for everything

One page. All your links. Styled to match your brand.

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Weekly Content Ideas for Authors & Writers

A ready-made content calendar you can schedule with PostPlanify in minutes

MondayPost / Carousel

Writing Tip or Craft Insight

Share a practical writing tip, craft lesson or something you have learned through your writing process. Writers and readers both enjoy these.

InstagramThreadsLinkedIn
TuesdayPost / Video

Book Recommendation

Recommend a book you are reading or one that inspired your work. Tag the author and use relevant hashtags to join the reading community.

InstagramTikTokThreads
WednesdayVideo / Carousel

Behind-the-Scenes Writing Process

Show your writing setup, a page from your notebook, your outline method or a snippet of your current draft. Readers love seeing how the work happens.

InstagramTikTokYouTube
ThursdayPost / Text

Reader Engagement or Q&A

Ask readers a question about your genre, their reading preferences or characters from your book. Spark conversation and build community.

InstagramThreadsX
FridayGraphic / Video

Book Excerpt or Quote

Share a favorite passage from your book or a quote that captures its theme. Pair it with a compelling visual or your book cover.

InstagramPinterestTikTok
SaturdayPost / Carousel

Personal Reflection or Story

Share something personal—what inspired you to write, a challenge you overcame or a milestone in your author journey. Authenticity builds loyal readers.

InstagramFacebookLinkedIn
SundayPost / Story

Book Promo or Pre-Order Reminder

Promote your latest book, share a pre-order link or remind readers about an upcoming launch with a clear call-to-action.

InstagramFacebookThreads
RecurringVideo / Reel

BookTok or Bookstagram Reel

Create a short video—a book stack, a dramatic reading, a trending BookTok format or a creative reveal—to tap into the reading community on video platforms.

TikTokInstagramYouTube
MonthlyCampaign

Book Launch or Milestone Campaign

Plan a full campaign around a book release, cover reveal or writing milestone. Schedule teasers, countdowns, launch day posts and follow-up content.

InstagramTikTokFacebook
Live count
0+

Posts published

9

Platforms supported

0+

Social accounts connected

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Join 1,300+ creators

who save time every week

You Write Great Books… But Promoting Them Feels Overwhelming

Writing, editing, querying and publishing already fill your days. Social media promotion often gets pushed aside, even though it is one of the most effective ways to reach readers. PostPlanify gives authors a simple system to plan content once and stay visible all week—so you can get back to writing.

Plan a full week of content at once

Upload graphics, clips and excerpts in one session and schedule them around your publishing timeline.

Write captions that connect with readers

Use AI to craft book descriptions, writing reflections and promotional posts that match your voice.

Build readership between launches

Keep your audience engaged with regular content—even when you are deep in your next manuscript.

A Simple Weekly Workflow

1 Planning Session

Replace scattered posting with a structured book marketing plan

Less

time on social media

More

reader engagement

Schedule book promos around launch dates
Keep reader engagement posts flowing
One dashboard for every platform

How Authors & Writers Professionals Use PostPlanify

Real scenarios showing how PostPlanify fits into your workflow

Self-Published Author

An indie author handling writing, publishing and all marketing efforts independently.

The Challenge

Wearing every hat leaves almost no time for consistent social media promotion, and book sales suffer without visibility.

The Solution

Batch schedule a full book launch campaign—cover reveals, pre-orders, release day, reviews and follow-up—in one planning session.

The Outcome

A professional, well-timed launch campaign that runs automatically while you focus on your next book.

Traditionally Published Author

An author working with a publisher but responsible for building their own social media platform.

The Challenge

Publishers expect authors to have an active social media presence, but writing and promotional tours leave little time for consistent posting.

The Solution

Use the visual calendar to plan writing tips, reader engagement posts and book promos throughout the month, aligned with publisher marketing efforts.

The Outcome

A strong author platform that supports publisher marketing and attracts new readers organically.

Author With Multiple Books or Pen Names

A prolific writer managing promotion for multiple titles, series or pen names.

The Challenge

Promoting multiple books across different audiences and platforms becomes chaotic without a system.

The Solution

Use separate workspaces for each pen name or series, with dedicated content calendars and scheduled campaigns for each.

The Outcome

Organized, consistent promotion for every book without mixing audiences or missing launch windows.

Loved by solo creators & agencies ❤️

Frank Benton
Frank Benton

It is a huge time saver. I love that I can access my Canva designs without needing to download anything.

Monta
Monta

The customer service is absolutely awesome. I manage over 13 accounts and some of the videos reachover 500,000 views!

AprovaLeges
AprovaLeges

PostPlanify has transformed our social media management. The interface is intuitive, and the scheduling works with precision, allowing the AprovaLeges team to focus on what truly matters: producing quality content.

Tintin
Tintin

We're loving PostPlanify. I've been using scheduling tools for years and it's by far the best one.

Aleksandr Heinlaid
Aleksandr Heinlaid

PostPlanify mixes AI captions, multi-platform scheduling, and Canva templates. Overall a massive time saver for agencies.

Shaheer
Shaheer

postplanify is the best ive seen so far, has all the features i need.

Andreas
Andreas

Really helped me manage my time better and keep all my posts organized in one place.

Sam
Sam

It's looking great!! Just what I needed to make my SM game up to the next level.

PostPlanify User
PostPlanify User

I love it! I fired my social media manager and now just use postplanify.

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Social Media Scheduler for Authors & Writers

PostPlanify is a social media scheduler built for authors and writers. Schedule book launch campaigns, writing tips, reading recommendations and behind-the-scenes content across Instagram, TikTok, YouTube, Facebook, LinkedIn, Pinterest, X, Threads and Bluesky — all from one dashboard.

Whether you are self-published or traditionally published, PostPlanify helps you build your author platform and reach more readers without losing your writing time to social media.

Key Features

  • Schedule book promotion posts across Instagram, TikTok, YouTube and more
  • AI-powered captions for book announcements and writing reflections
  • Bulk scheduling to plan an entire launch campaign at once
  • Visual calendar to align posts with your publishing timeline
  • Canva integration to import book cover mockups and quote cards
  • Team workflow for author teams with drafts and approvals
  • Multi-workspace support for multiple books, series or pen names
  • Analytics to see which content drives the most reader engagement

Why Authors Need a Social Media Scheduler

Readers discover new books through social media every day—especially on BookTok and Bookstagram. But writing and publishing already take enormous effort. A social media scheduler for authors lets you plan your promotional content in advance so every book gets the visibility it deserves.

Turn Every Launch Into a Full Campaign

A single announcement post is not enough. Schedule a complete launch sequence—cover reveal, pre-order countdown, release day, early reviews and follow-up—all planned and automated in advance.

Use BookTok and Reels to Reach New Readers

Short-form video on TikTok and Instagram Reels is driving more book sales than ever. Schedule creative book content, writing vlogs and recommendation videos to tap into these powerful discovery channels.

Build Your Platform Between Book Releases

Consistent posting keeps your audience engaged even when you are not launching. Share writing tips, reading lists, personal reflections and excerpts to maintain reader connection year-round.

Author MarketingBook Launch PromotionWriter Content PlannerBookTok MarketingAuthor Platform BuildingBook Marketing Social Media

Simple Pricing. Consistent Growth.

Start with a 7-day free trial. Cancel anytime.

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MonthlyYearly2 months free!

Starter

Best for hobby users

$19/month

3 Social Accounts

100 AI images / mo

100 Posts / mo

AI Assistant

Custom Integrations

Queue + Hashtag Manager

Link in Bio

API Access

$0 today • Cancel anytime

Growth

Most Popular

Best for creators & growing teams

$39/month

10 Social Accounts

200 AI Images / mo

Unlimited Scheduled Posts

AI Assistant

Custom Integrations

Queue + Hashtag Manager

Link in Bio

Advanced API Access

Analytics

Priority Founder Access

Schedule 1st Comments & Threads

Bulk Scheduling

$0 today • Cancel anytime

Premium

Best for agencies managing multiple clients

$99/month

Unlimited Social Accounts

500 AI Images / mo

Unlimited Scheduled Posts

AI Assistant

Custom Integrations

Queue + Hashtag Manager

Link in Bio

Advanced API Access

Advanced Analytics

Priority Founder Access

Schedule 1st Comments & Threads

Bulk Scheduling

Unlimited Team Members

Shared Calendar & Approvals

1:1 Onboarding Call

Priority Feature Requests

Private WhatsApp Support

$0 today • Cancel anytime

Frequently Asked Questions

Everything you need to know about social media scheduling for authors & writers

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Give Your Books the Promotion They Deserve

Schedule book launches, writing content and reader engagement posts in advance. Build your author platform without sacrificing your writing time.

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