Social Media Scheduler for Authors & Writers
Schedule book launch campaigns, writing tips, reading recommendations, behind-the-scenes content and reader engagement posts across every platform. PostPlanify helps authors and writers build an audience and sell more books—without losing writing time to social media.
Used by social media teams in 30+ countries
Everything you need to manage social media
Don't Just Take Our Word for It
“PostPlanify is an excellent service with a team that listens to its users. Feedback isn't just noted, it's implemented fast, which makes a huge difference. The pace of improvement is honestly impressive and it makes our life so much easier with client management.”
Andreas Luisa
“Shopme Agent has used PostPlanify 6 months and love it 💖 It saves us from juggling multiple platforms, as a team working in both China and the US, it keeps our China based colleagues worry-free about content getting treated differently. Big thanks to PostPlanify!”
Eric Bai (Founder & CEO)
Why Authors & Writers Needs Social Media
The numbers show that social media is no longer optional for authors & writers professionals
of consumers say visuals are the most influential factor in purchasing decisions
MDG Advertising Visual Content Study, 2024of marketers say short-form video delivers the highest ROI compared to other content formats
HubSpot State of Marketing Report, 2025of consumers are more likely to recommend a brand after a positive social media experience
Ambassador Social Media Research, 2024Why Choose PostPlanify for Authors & Writers?
Everything you need to manage social media for your authors & writers business
Schedule Book Launch Campaigns
Plan your entire launch sequence in advance—cover reveals, pre-order reminders, release day posts, early reviews and thank-you content. Schedule it once and let it run.
Plan Short-Form Video for BookTok & Reels
BookTok and literary Reels drive book sales. Schedule talking-head videos, book recommendations, writing vlogs and creative content to reach new readers.
Batch Schedule a Week of Content
Instead of interrupting your writing flow to post, batch your content in one sitting. Schedule writing tips, reading lists, updates and promos for the week ahead.
AI Captions That Sound Like You
Generate captions for book announcements, writing reflections, reader Q&As and promotional posts. Keep your voice consistent—literary, casual, witty or heartfelt.
Visual Calendar for Your Publishing Timeline
See your month at a glance. Align social posts with your publishing schedule, launch dates and promotional windows so nothing falls through the cracks.
Import Graphics from Canva & Google Drive
Pull book cover mockups, quote cards and promotional graphics from Canva or Google Drive without re-uploading files manually.
Manage Multiple Books or Pen Names
Run separate workspaces for different books, series, pen names or a personal author brand. Keep content organized by project.
Team Workflow for Author Teams
If you work with a publicist, virtual assistant or marketing team, use drafts and approvals to keep content on-brand before it goes live.
Track What Resonates With Readers
See which content gets the most engagement—book excerpts, writing tips, personal reflections or launch posts—so you focus on what builds your readership.
Weekly Content Ideas for Authors & Writers
A ready-made content calendar you can schedule with PostPlanify in minutes
Writing Tip or Craft Insight
Share a practical writing tip, craft lesson or something you have learned through your writing process. Writers and readers both enjoy these.
Book Recommendation
Recommend a book you are reading or one that inspired your work. Tag the author and use relevant hashtags to join the reading community.
Behind-the-Scenes Writing Process
Show your writing setup, a page from your notebook, your outline method or a snippet of your current draft. Readers love seeing how the work happens.
Reader Engagement or Q&A
Ask readers a question about your genre, their reading preferences or characters from your book. Spark conversation and build community.
Book Excerpt or Quote
Share a favorite passage from your book or a quote that captures its theme. Pair it with a compelling visual or your book cover.
Personal Reflection or Story
Share something personal—what inspired you to write, a challenge you overcame or a milestone in your author journey. Authenticity builds loyal readers.
Book Promo or Pre-Order Reminder
Promote your latest book, share a pre-order link or remind readers about an upcoming launch with a clear call-to-action.
BookTok or Bookstagram Reel
Create a short video—a book stack, a dramatic reading, a trending BookTok format or a creative reveal—to tap into the reading community on video platforms.
Book Launch or Milestone Campaign
Plan a full campaign around a book release, cover reveal or writing milestone. Schedule teasers, countdowns, launch day posts and follow-up content.
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Best Social Media Platforms for Authors & Writers
Not every platform matters equally. Here is where authors & writers professionals should focus — and PostPlanify supports all of them.
Essential Platforms
Bookstagram is a thriving community. Perfect for book cover reveals, quote cards, writing updates and Reels that reach new readers.
TikTok
BookTok is one of the most powerful book discovery platforms. Short videos about your books, writing process and recommendations can reach massive audiences.
Recommended Platforms
YouTube
Shorts drive discovery, and longer videos like writing vlogs, book talks and Q&As build a dedicated audience over time.
Useful for reader groups, book launch events, community building and reaching an engaged audience that shares content.
Strong for nonfiction authors, thought leadership and connecting with industry professionals and media contacts.
Worth Exploring
Useful for sharing book cover visuals, reading list graphics and quote cards that drive long-term traffic.
Threads
Good for quick writing thoughts, reader conversations and building community through short-form text.
X (Twitter)
Helpful for writing community discussions, industry networking and sharing updates, but less visual than other platforms.
Bluesky
A growing platform with an engaged literary community; worth establishing your author presence early.
You Write Great Books… But Promoting Them Feels Overwhelming
Writing, editing, querying and publishing already fill your days. Social media promotion often gets pushed aside, even though it is one of the most effective ways to reach readers. PostPlanify gives authors a simple system to plan content once and stay visible all week—so you can get back to writing.
Plan a full week of content at once
Upload graphics, clips and excerpts in one session and schedule them around your publishing timeline.
Write captions that connect with readers
Use AI to craft book descriptions, writing reflections and promotional posts that match your voice.
Build readership between launches
Keep your audience engaged with regular content—even when you are deep in your next manuscript.
Replace scattered posting with a structured book marketing plan
time on social media
reader engagement
How Authors & Writers Professionals Use PostPlanify
Real scenarios showing how PostPlanify fits into your workflow
Self-Published Author
An indie author handling writing, publishing and all marketing efforts independently.
Wearing every hat leaves almost no time for consistent social media promotion, and book sales suffer without visibility.
Batch schedule a full book launch campaign—cover reveals, pre-orders, release day, reviews and follow-up—in one planning session.
A professional, well-timed launch campaign that runs automatically while you focus on your next book.
Traditionally Published Author
An author working with a publisher but responsible for building their own social media platform.
Publishers expect authors to have an active social media presence, but writing and promotional tours leave little time for consistent posting.
Use the visual calendar to plan writing tips, reader engagement posts and book promos throughout the month, aligned with publisher marketing efforts.
A strong author platform that supports publisher marketing and attracts new readers organically.
Author With Multiple Books or Pen Names
A prolific writer managing promotion for multiple titles, series or pen names.
Promoting multiple books across different audiences and platforms becomes chaotic without a system.
Use separate workspaces for each pen name or series, with dedicated content calendars and scheduled campaigns for each.
Organized, consistent promotion for every book without mixing audiences or missing launch windows.
Loved by creators & teams ❤️
The customer service is absolutely awesome. I manage over 13 accounts and some of the videos reachover 500,000 views!
Really helped me manage my time better and keep all my posts organized in one place.
I love it! I fired my social media manager and now just use postplanify.
Simple, Transparent Pricing
Start with a 7-day free trial. Cancel anytime.
Starter
For individuals & freelancers staying consistent
5 Social Accounts
200 Posts / mo
1 User
Basic Analytics
Media Library
100 AI Images / mo
Also includes
Unlimited Workspaces
AI Assistant
Custom Integrations*
Post Queue
Hashtag Manager
Link in Bio
API Access
Growth
Most PopularFor creators & brands growing and tracking what works
10 Social Accounts
Unlimited Posts
1 User
Advanced Analytics
Social Inbox
First Comments
Bulk Scheduling
Best Time to Post
Media Library
200 AI Images / mo
Also includes
Unlimited Workspaces
AI Assistant
Custom Integrations*
Post Queue
Hashtag Manager
Link in Bio
API Access
Premium
For small teams & power users who need more accounts and control
25 Social Accounts
Unlimited Posts
5 Users
Advanced Analytics
Social Inbox
First Comments
Bulk Scheduling
Best Time to Post
White-Label Reports
Shared Calendar
Approval Workflows
Roles & Permissions
Media Library
400 AI Images / mo
Also includes
Unlimited Workspaces
AI Assistant
Custom Integrations*
Post Queue
Hashtag Manager
Link in Bio
API Access
Enterprise
For agencies managing multiple clients at scale
Custom Social Accounts
Unlimited Posts
Unlimited Users
Advanced Analytics
Social Inbox
First Comments
Bulk Scheduling
Best Time to Post
White-Label Reports
Shared Calendar
Approval Workflows
Roles & Permissions
1:1 Onboarding Call
Private WhatsApp Support
Media Library
800 AI Images / mo
Also includes
Unlimited Workspaces
AI Assistant
Custom Integrations*
Post Queue
Hashtag Manager
Link in Bio
API Access
$0 today • 7-day free trial • Cancel anytime
*Google Drive, Canva, Unsplash and Dropbox
Frequently Asked Questions
Everything you need to know about social media scheduling for authors & writers
Social Media Scheduler for Authors & Writers
PostPlanify is a social media scheduler built for authors and writers. Schedule book launch campaigns, writing tips, reading recommendations and behind-the-scenes content across Instagram, TikTok, YouTube, Facebook, LinkedIn, Pinterest, X, Threads and Bluesky — all from one dashboard.
Whether you are self-published or traditionally published, PostPlanify helps you build your author platform and reach more readers without losing your writing time to social media.
Key Features
- •Schedule book promotion posts across Instagram, TikTok, YouTube and more
- •AI-powered captions for book announcements and writing reflections
- •Bulk scheduling to plan an entire launch campaign at once
- •Visual calendar to align posts with your publishing timeline
- •Canva integration to import book cover mockups and quote cards
- •Team workflow for author teams with drafts and approvals
- •Multi-workspace support for multiple books, series or pen names
- •Analytics to see which content drives the most reader engagement
Why Authors Need a Social Media Scheduler
Readers discover new books through social media every day—especially on BookTok and Bookstagram. But writing and publishing already take enormous effort. A social media scheduler for authors lets you plan your promotional content in advance so every book gets the visibility it deserves.
Turn Every Launch Into a Full Campaign
A single announcement post is not enough. Schedule a complete launch sequence—cover reveal, pre-order countdown, release day, early reviews and follow-up—all planned and automated in advance.
Use BookTok and Reels to Reach New Readers
Short-form video on TikTok and Instagram Reels is driving more book sales than ever. Schedule creative book content, writing vlogs and recommendation videos to tap into these powerful discovery channels.
Build Your Platform Between Book Releases
Consistent posting keeps your audience engaged even when you are not launching. Share writing tips, reading lists, personal reflections and excerpts to maintain reader connection year-round.
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PostPlanifyGive Your Books the Promotion They Deserve
Schedule book launches, writing content and reader engagement posts in advance. Build your author platform without sacrificing your writing time.