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Built for Flooring Companies

Social Media Scheduler for Flooring Companies

Schedule hardwood installation reveals, tile transformation showcases, LVP comparisons, refinishing time-lapses and design inspiration content across every platform. PostPlanify helps flooring companies turn dramatic room transformations into a steady pipeline of project inquiries.

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Why Choose PostPlanify for Flooring Companies?

Everything you need to manage social media for your flooring companies business

1

Schedule Flooring Transformation Reveals

Plan your most dramatic before/after room transformations — old carpet ripped out for hardwood, cracked tile replaced with porcelain, dated linoleum upgraded to luxury vinyl plank. Upload photos, write captions with AI and schedule everything.

2

Plan Seasonal Flooring Campaigns

Promote spring renovation specials, summer waterproof flooring for basements, fall hardwood refinishing before the holidays and winter sale events. Stay top-of-mind when homeowners are planning projects.

3

Bulk Schedule a Week of Content

Batch-create posts for completed installations, material comparisons, design inspiration, customer reviews and seasonal promos. Upload everything at once and let PostPlanify publish while you are on job sites.

4

AI Captions for Flooring Content

Generate captions that highlight the material choice, room size, installation details and the final look. Turn a photo of a finished floor into a professional post that attracts inquiries.

5

Visual Calendar for Your Posting Plan

See your content for the week or month at a glance. Balance transformation reveals, material education, design inspiration and customer testimonials across your feed.

6

Import Designs from Canva & Google Drive

Pull material comparison graphics, showroom flyers, seasonal sale banners and design mood boards from Canva or Google Drive without re-uploading files.

7

Manage Residential & Commercial Projects

Run content for residential renovations and commercial flooring contracts from one dashboard. Showcase luxury homes on Instagram and office fit-outs on LinkedIn.

8

Team Workflow: Drafts, Approvals & Shared Calendar

Let installers photograph completed floors on-site, sales staff draft posts and owners approve before scheduling. Keep your portfolio presentation consistent.

9

Track Which Projects Generate the Most Inquiries

See which posts drive the most engagement — hardwood installs, tile work, LVP comparisons or refinishing reveals — so you invest in content that generates project leads.

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Why Flooring Companies Needs Social Media

The numbers show that social media is no longer optional for flooring companies professionals

$30.7B

US flooring market size, with homeowners increasingly using social media for renovation inspiration

Grand View Research Flooring Market Report, 2024

81%

of homeowners browse social media for home renovation inspiration before hiring a contractor

Houzz & Home Renovation Trends Study, 2024

2.8x

higher lead conversion from visual portfolio content vs. text-only contractor listings

Contractor Marketing Association Benchmark, 2023

Save 5+ hours every week on content creation

Content Calendar

One calendar. All your posts.

Plan, edit, and reschedule your social media posts from one clean calendar. Know exactly what’s going live, where, and when - without switching tools.

ARTIFICIAL INTELLIGENCE

Create posts faster with AI

Generate captions, create images, and improve your content - all with built-in AI assistant.

AI IMAGE / MEDIA

Create visuals faster

Generate images with AI or import files from Canva and Google Drive. No downloads. No re-uploads. Just pick, edit, and post.

SCHEDULING

Bulk scheduling

Schedule many posts across platforms at the same time. Perfect for batching content and staying consistent.

INSIGHTS

Advanced analytics

Track performance, engagement, and growth across all your platforms.

COLLABORATION

Unlimited Team Members

Invite your team, assign roles, approve posts, and share one calendar — without paying per seat.

LINK IN BIO

One link for everything

One page. All your links. Styled to match your brand.

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Weekly Content Ideas for Flooring Companies

A ready-made content calendar you can schedule with PostPlanify in minutes

MondayCarousel / Reel

Transformation Monday

Feature a dramatic before/after room transformation. Old carpet to hardwood, cracked tile to new porcelain, dated vinyl to modern LVP. The bigger the visual difference, the stronger the engagement.

InstagramFacebookTikTok
TuesdayCarousel / Video

Material Education

Compare flooring materials — hardwood vs. engineered wood, porcelain vs. ceramic tile, LVP vs. laminate. Help homeowners understand the differences so they come to you informed and ready to buy.

InstagramFacebookYouTube
WednesdayVideo / Reel

Installation Process Video

Film a time-lapse or short clip of an installation in progress — laying herringbone patterns, grouting tile, sanding and staining hardwood. Process content is fascinating and builds confidence in your craftsmanship.

TikTokInstagramYouTube
ThursdayPost / Story

Customer Review Showcase

Share a 5-star review paired with a photo of the completed project. "We love our new kitchen floors!" with the actual kitchen photo is incredibly persuasive.

InstagramFacebook
FridayPost / Carousel

Design Inspiration

Share a completed project styled as design inspiration — a living room with wide-plank oak, a bathroom with marble-look tile, a basement with waterproof LVP. Tag the material and pattern for homeowners shopping for ideas.

InstagramPinterestFacebook
SaturdayPost / Reel

Showroom or Sample Spotlight

Showcase your showroom, popular samples or new arrivals. "Just got in this French oak from [supplier] — perfect for open-concept living spaces." Drives showroom visits.

InstagramFacebookTikTok
SundayPost / Carousel

Floor Care & Maintenance Tips

Share maintenance advice — how to clean hardwood without damage, why certain cleaners ruin LVP, how to prevent grout discoloration. Helpful content gets saved and builds long-term trust.

InstagramFacebookThreads
RecurringPost / Story

Seasonal Sale or Promo

Promote seasonal offers — spring renovation packages, summer basement waterproofing specials, fall hardwood refinishing deals, year-end clearance pricing. Timely promos drive project commitments.

InstagramFacebookTikTok
MonthlyCarousel / Reel

Monthly Project Portfolio

Create a carousel of the best installations from the month. Shows the variety of materials, styles and room types you handle. Serves as a visual portfolio for prospective clients.

InstagramFacebookPinterest
Live count
0+

Posts published

9

Platforms supported

0+

Social accounts connected

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Join 1,300+ creators

who save time every week

Best Social Media Platforms for Flooring Companies

Not every platform matters equally. Here is where flooring companies professionals should focus — and PostPlanify supports all of them.

You Are Installing Floors All Day — Your Online Portfolio Goes Stale

Between measuring, cutting, installing and managing subcontractors, there is no time to update social media. But homeowners choose flooring companies based on the work they see online. An active portfolio of room transformations, material options and design inspiration is what turns browsers into buyers. PostPlanify helps you keep your visual portfolio fresh without taking time away from installations.

Batch your best projects weekly

Upload a week of transformation photos and installation clips in one session. Schedule them across platforms and get back to the job site.

Write captions that sell your craftsmanship

Use AI to generate descriptions highlighting the material, pattern, room type and square footage. Professional posts that attract serious project inquiries.

Keep your project pipeline full

Consistent posting across Instagram, Facebook and Pinterest keeps your work visible to homeowners planning their next renovation.

A Portfolio That Updates Itself

1 Planning Session

Replace sporadic posting with one weekly batch

More

Project inquiries

More

Showroom visits

Schedule transformation reveals from every project
Keep seasonal sales campaigns running
One dashboard for every platform

How Flooring Companies Professionals Use PostPlanify

Real scenarios showing how PostPlanify fits into your workflow

Residential Flooring Installer

Owner-operator installing hardwood, tile and LVP for homeowners, handling sales, installation and cleanup.

The Challenge

You transform rooms every week but your Instagram has not been updated in months. Homeowners comparing flooring companies online pick the ones with active portfolios.

The Solution

Photograph every completed project — the before shot, the installation process and the finished floor. Use PostPlanify weekly to upload them, generate AI captions describing the material and pattern, and schedule across Instagram, Facebook and Pinterest.

The Outcome

An always-fresh online portfolio that showcases your range and quality. More homeowners contact you directly after seeing your work on social media.

Flooring Showroom & Installation Company

Operating a showroom with a sales team and multiple installation crews serving residential and light commercial projects.

The Challenge

Your showroom has beautiful displays but your social media does not reflect the variety. Completed installations rarely get photographed, and when they do, photos sit on someone's phone.

The Solution

Create a system: installers photograph every completed project. Your sales or marketing coordinator imports the best ones into PostPlanify weekly, adds AI captions and schedules a mix of transformation reveals, showroom highlights, material education and customer reviews.

The Outcome

A rich, diverse social media presence that drives both showroom traffic and direct installation inquiries. Material education content positions your team as flooring experts.

Commercial Flooring Contractor

Handling large-scale flooring projects for offices, retail spaces, hospitality venues and builders.

The Challenge

You do impressive large-scale work but your social media only has a few random residential posts. Builders and property developers cannot see your commercial capabilities.

The Solution

Use PostPlanify to schedule commercial project showcases on LinkedIn and Facebook alongside residential work on Instagram and Pinterest. Use the visual calendar to ensure both audiences see relevant content. Highlight project scale, timelines and material specs for commercial posts.

The Outcome

Commercial decision-makers see professional large-scale project portfolios on LinkedIn. Residential clients continue to find your work on Instagram. Both pipelines stay active.

Loved by solo creators & agencies ❤️

Frank Benton
Frank Benton

It is a huge time saver. I love that I can access my Canva designs without needing to download anything.

Monta
Monta

The customer service is absolutely awesome. I manage over 13 accounts and some of the videos reachover 500,000 views!

AprovaLeges
AprovaLeges

PostPlanify has transformed our social media management. The interface is intuitive, and the scheduling works with precision, allowing the AprovaLeges team to focus on what truly matters: producing quality content.

Tintin
Tintin

We're loving PostPlanify. I've been using scheduling tools for years and it's by far the best one.

Aleksandr Heinlaid
Aleksandr Heinlaid

PostPlanify mixes AI captions, multi-platform scheduling, and Canva templates. Overall a massive time saver for agencies.

Shaheer
Shaheer

postplanify is the best ive seen so far, has all the features i need.

Andreas
Andreas

Really helped me manage my time better and keep all my posts organized in one place.

Sam
Sam

It's looking great!! Just what I needed to make my SM game up to the next level.

PostPlanify User
PostPlanify User

I love it! I fired my social media manager and now just use postplanify.

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Social Media Scheduler for Flooring Companies

PostPlanify is a social media scheduler built for flooring companies. Schedule hardwood installation reveals, tile transformation showcases, LVP comparison content, refinishing time-lapses and design inspiration across Instagram, Facebook, TikTok, LinkedIn, YouTube, Pinterest, X, Threads and Bluesky — all from one dashboard.

Whether you are a solo flooring installer or run a showroom with multiple crews, PostPlanify helps you keep your online portfolio fresh and your project pipeline full without spending evenings posting on social media.

Key Features

  • Schedule flooring posts across Instagram, Facebook, Pinterest, TikTok, YouTube and more
  • AI-powered captions for installation reveals, material comparisons and design inspiration
  • Bulk scheduling to plan a full week of portfolio content in one session
  • Visual calendar to organize seasonal campaigns and balance content types
  • Canva and Google Drive integration to import showroom flyers, sale banners and material guides
  • Multi-project support to manage residential and commercial flooring content separately
  • Team workflow with installer photo uploads, drafts, approvals and shared calendar
  • Analytics to track which materials and project types generate the most inquiries

Why Flooring Companies Need a Social Media Scheduler

Homeowners planning a flooring renovation spend weeks browsing for inspiration. They compare materials on Pinterest, look at installation photos on Instagram and read reviews on Facebook before reaching out. A flooring company with an active, visual social media presence captures these leads at the inspiration stage. A social media scheduler for flooring companies lets you keep your portfolio updated with every completed project without disrupting your installation schedule.

Room Transformations That Sell Themselves

Nothing sells flooring like a dramatic room transformation. Old carpet ripped out and replaced with wide-plank oak. A dingy bathroom retiled with marble-look porcelain. A concrete basement turned warm with waterproof LVP. These before/after reveals tell the whole story visually. PostPlanify makes it easy to schedule them consistently so every project builds your online portfolio.

Material Education That Attracts Informed Buyers

Homeowners have endless questions — hardwood vs. engineered, porcelain vs. ceramic, LVP vs. laminate. By scheduling material comparison content, you position your company as the expert resource. When these informed homeowners are ready to buy, they contact the company that educated them. PostPlanify helps you schedule this educational content alongside your project showcases.

Stay Visible During Every Renovation Season

Flooring projects happen year-round but peak during spring and fall renovation seasons. PostPlanify lets you schedule seasonal campaigns in advance — spring renovation specials, summer basement projects, fall refinishing before the holidays — so your promos go live exactly when homeowners are searching for flooring contractors.

Flooring Company MarketingFlooring Installation Social MediaHardwood Flooring ContentTile Installation PromotionFlooring Design InspirationLocal Flooring Contractor Marketing

Simple Pricing. Consistent Growth.

Start with a 7-day free trial. Cancel anytime.

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MonthlyYearly2 months free!

Starter

Best for hobby users

$19/month

3 Social Accounts

100 AI images / mo

100 Posts / mo

AI Assistant

Custom Integrations

Queue + Hashtag Manager

Link in Bio

API Access

$0 today • Cancel anytime

Growth

Most Popular

Best for creators & growing teams

$39/month

10 Social Accounts

200 AI Images / mo

Unlimited Scheduled Posts

AI Assistant

Custom Integrations

Queue + Hashtag Manager

Link in Bio

Advanced API Access

Analytics

Priority Founder Access

Schedule 1st Comments & Threads

Bulk Scheduling

$0 today • Cancel anytime

Premium

Best for agencies managing multiple clients

$99/month

Unlimited Social Accounts

500 AI Images / mo

Unlimited Scheduled Posts

AI Assistant

Custom Integrations

Queue + Hashtag Manager

Link in Bio

Advanced API Access

Advanced Analytics

Priority Founder Access

Schedule 1st Comments & Threads

Bulk Scheduling

Unlimited Team Members

Shared Calendar & Approvals

1:1 Onboarding Call

Priority Feature Requests

Private WhatsApp Support

$0 today • Cancel anytime

Frequently Asked Questions

Everything you need to know about social media scheduling for flooring companies

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Turn Every Installed Floor Into Your Next Project Lead

Schedule transformation reveals, material comparisons and design inspiration in advance. Keep your portfolio fresh across every platform without daily effort.

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