logoPostPlanify
Built for Gift & Specialty Shops

Social Media Scheduler for Gift Shops

Schedule gift guides, seasonal collections, new product drops, local artisan features and holiday campaign content across every platform. PostPlanify helps gift shop owners stay consistent on social media without leaving the counter.

User profile
User profile
User profile
User profile
User profile
User profile
Trusted by 1300+ users
All platforms supported:

Featured on:

PostPlanify - Social media scheduling made simple | Product HuntTinyLaunch BadgePostPlanify was featured on Tiny Startups

Why Choose PostPlanify for Gift Shops?

Everything you need to manage social media for your gift shops business

1

Schedule Gift Guides & Product Features

Plan your posts in advance — curated gift guides by recipient, price point or occasion. Feature new products, bestsellers and artisan collaborations with AI-written captions.

2

Plan Holiday & Seasonal Campaigns Early

Promote Valentine's Day, Mother's Day, graduation, Christmas and every gifting occasion weeks in advance. Schedule countdowns, featured products, last-order reminders and holiday hours.

3

Bulk Schedule a Week of Product Content

Batch-create posts for new arrivals, bestseller features, artisan spotlights, gift wrapping videos and behind-the-scenes shop moments. Upload everything at once and let PostPlanify publish.

4

AI Captions for Gift Retail Content

Generate captions for product descriptions, gift suggestions, seasonal promos and artisan stories. Keep your tone consistent — charming, playful, curated or heartfelt.

5

Visual Calendar for Your Posting Plan

See your content for the week or month at a glance. Balance product features, gift guides, seasonal campaigns, artisan spotlights and behind-the-counter content.

6

Import Designs from Canva & Google Drive

Pull your gift guide graphics, holiday banners, sale flyers and seasonal templates from Canva or Google Drive without re-uploading.

7

Manage Multiple Locations or Online Shops

Run social for multiple shop locations or your brick-and-mortar and online store from one dashboard. Keep posts and campaigns organized per channel.

8

Team Workflow: Drafts, Approvals & Shared Calendar

Let staff photograph products, draft captions and managers approve before publishing. Keep your brand voice cohesive across every post.

9

Track What Content Drives Gift Purchases

See which posts get the most engagement and clicks — gift guides, artisan features, seasonal collections or product demos — so you create more of what converts browsers into buyers.

User profile
User profile
User profile
User profile
User profile
User profile
Trusted by 1300+ users

Why Gift Shops Needs Social Media

The numbers show that social media is no longer optional for gift shops professionals

$26B

US gift, novelty and souvenir store revenue — a market driven by seasonal peaks, impulse purchases and social media discovery

IBISWorld Gift Stores Industry Report, 2024

59%

of consumers say they use social media for gift shopping inspiration, especially during holiday and milestone occasions

National Retail Federation Holiday Consumer Survey, 2024

76%

of Pinterest users say they have discovered a product to gift while browsing the platform

Pinterest Shopping Insights Report, 2025

34%

of small gift shop owners report that Instagram is their single highest-performing sales channel outside of in-store

Indie Retail Academy Small Shop Survey, 2024

Save 5+ hours every week on content creation

Content Calendar

One calendar. All your posts.

Plan, edit, and reschedule your social media posts from one clean calendar. Know exactly what’s going live, where, and when - without switching tools.

ARTIFICIAL INTELLIGENCE

Create posts faster with AI

Generate captions, create images, and improve your content - all with built-in AI assistant.

AI IMAGE / MEDIA

Create visuals faster

Generate images with AI or import files from Canva and Google Drive. No downloads. No re-uploads. Just pick, edit, and post.

SCHEDULING

Bulk scheduling

Schedule many posts across platforms at the same time. Perfect for batching content and staying consistent.

INSIGHTS

Advanced analytics

Track performance, engagement, and growth across all your platforms.

COLLABORATION

Unlimited Team Members

Invite your team, assign roles, approve posts, and share one calendar — without paying per seat.

LINK IN BIO

One link for everything

One page. All your links. Styled to match your brand.

User profile
User profile
User profile
User profile
User profile
User profile
Trusted by 1300+ users

Weekly Content Ideas for Gift Shops

A ready-made content calendar you can schedule with PostPlanify in minutes

MondayPhoto / Carousel

New Arrival Feature

Showcase a product that just hit the shelves — candle, artisan goods, stationery, home decor piece. Include pricing, who it is perfect for and where to buy.

InstagramFacebookThreads
TuesdayCarousel / Post

"Perfect Gift For..." Recommendation

Suggest a gift for a specific person — the plant lover, the new homeowner, the hard-to-shop-for dad. Targeted recommendations make followers tag friends.

InstagramPinterestFacebook
WednesdayReel / Post

Artisan or Maker Spotlight

Tell the story behind a product — who made it, where it comes from, what makes it special. Customers pay more for items with a story.

InstagramTikTokFacebook
ThursdayVideo / Reel

Gift Wrapping or Unboxing Video

Film a satisfying gift-wrapping process or show how a product looks when unboxed. Gift wrapping content is deeply satisfying and highly shareable.

TikTokInstagramYouTube
FridayPost / Story

Weekend Shopping Reminder

Remind followers about weekend hours, in-store events, new stock or a pop-up collaboration. Include a clear reason to visit this weekend.

InstagramFacebookX (Twitter)
SaturdayVideo / Reel

Behind the Shop

Show the real side of running a gift shop — restocking shelves, creating displays, wrapping orders, the weekend rush. Authentic content builds connection.

TikTokInstagramYouTube
SundayPost / Story

Customer Story or Review

Share a customer review, a photo of someone receiving a gift from your shop, or a testimonial about a memorable purchase. Social proof drives future sales.

InstagramFacebookThreads
RecurringStory / Post

Bestseller or Restock Alert

Let followers know when popular items are back in stock or highlight your current bestsellers. Restock alerts create urgency and reward engaged followers.

InstagramFacebookTikTok
MonthlyCarousel / Infographic

Seasonal Gift Guide or Holiday Campaign

Publish a themed gift guide — holiday picks, budget-friendly options, gifts by interest, local artisan collections. Schedule the full campaign: teasers, the guide, featured products and last-order reminders.

InstagramPinterestFacebook
Live count
0+

Posts published

9

Platforms supported

0+

Social accounts connected

User
User
User
User
User

Join 1,300+ creators

who save time every week

Best Social Media Platforms for Gift Shops

Not every platform matters equally. Here is where gift shops professionals should focus — and PostPlanify supports all of them.

You Curate Beautiful Products — But Nobody Sees Them Online

Your shelves are full of carefully selected gifts, artisan products and seasonal collections. But between managing inventory, helping customers, wrapping gifts and coordinating with makers, social media keeps falling behind. The problem is that most gift purchases start with online browsing — and if your products are not visible, shoppers buy elsewhere. PostPlanify helps you showcase your curated inventory consistently so your shop stays discoverable year-round.

Plan a week of posts fast

Batch your product features, gift guides, artisan spotlights and seasonal promos in one session — then let the scheduler publish for you.

Write product captions instantly

Use AI to generate engaging descriptions, gift suggestions and seasonal copy that match your shop's curated voice.

Stay visible through every gifting season

Keep posting across Instagram, Pinterest and Facebook even during your busiest holiday rushes. Consistent visibility captures gifters at every occasion.

A Simple Weekly System

1 Planning Session

Replace daily posting with one weekly plan

Fewer

Products going unseen

More

Online-to-in-store shoppers

Schedule product features and gift guides together
Keep holiday campaigns organized months ahead
One dashboard for every platform

How Gift Shops Professionals Use PostPlanify

Real scenarios showing how PostPlanify fits into your workflow

Independent Gift Shop Owner

Owner-operator curating products, managing the shop, wrapping gifts and handling all marketing alone.

The Challenge

You hand-pick every product in your shop but your social media barely shows it. New arrivals go unposted and seasonal campaigns happen last minute.

The Solution

Use PostPlanify once a week to photograph new products, generate captions with AI and schedule features, gift guides and seasonal promos across Instagram, Pinterest and Facebook.

The Outcome

A beautifully curated social media presence that mirrors your shop — attracting gift shoppers and driving both online and in-store purchases.

Gift Shop with Online Store

Running both a physical gift shop and an e-commerce site, needing content that drives traffic to both channels.

The Challenge

You need to post enough product content to drive online sales while also promoting in-store visits and local events. Managing both channels is overwhelming.

The Solution

Schedule product features with links for online buyers alongside local event promos and in-store-only specials. Use PostPlanify to plan a content mix that serves both audiences.

The Outcome

Balanced content that drives e-commerce sales and foot traffic simultaneously, without doubling your content workload.

Tourist or Museum Gift Shop

Operating a gift shop in a tourist area, museum or cultural destination with seasonal visitor patterns.

The Challenge

Visitor traffic is seasonal and you need to capture attention before tourists arrive. Off-season, your social media goes quiet and you lose the online audience you built.

The Solution

Schedule year-round content — peak season highlights, souvenir features and visitor UGC during busy months, plus artisan stories, online shop promos and gift guides during the off-season.

The Outcome

Year-round social media presence that captures tourists when they are planning trips and drives online sales during slow periods.

Loved by solo creators & agencies ❤️

Frank Benton
Frank Benton

It is a huge time saver. I love that I can access my Canva designs without needing to download anything.

Monta
Monta

The customer service is absolutely awesome. I manage over 13 accounts and some of the videos reachover 500,000 views!

AprovaLeges
AprovaLeges

PostPlanify has transformed our social media management. The interface is intuitive, and the scheduling works with precision, allowing the AprovaLeges team to focus on what truly matters: producing quality content.

Tintin
Tintin

We're loving PostPlanify. I've been using scheduling tools for years and it's by far the best one.

Aleksandr Heinlaid
Aleksandr Heinlaid

PostPlanify mixes AI captions, multi-platform scheduling, and Canva templates. Overall a massive time saver for agencies.

Shaheer
Shaheer

postplanify is the best ive seen so far, has all the features i need.

Andreas
Andreas

Really helped me manage my time better and keep all my posts organized in one place.

Sam
Sam

It's looking great!! Just what I needed to make my SM game up to the next level.

PostPlanify User
PostPlanify User

I love it! I fired my social media manager and now just use postplanify.

User profile
User profile
User profile
User profile
User profile
User profile
Trusted by 1300+ users

Social Media Scheduler for Gift Shops

PostPlanify is a social media scheduler built for gift shops and specialty retailers. Schedule gift guides, new product features, artisan spotlights, seasonal collections and holiday campaigns across Instagram, Facebook, Pinterest, TikTok, LinkedIn, YouTube, X, Threads and Bluesky — all from one dashboard.

Whether you run an independent gift boutique, an online artisan shop or a tourist destination store, PostPlanify helps you showcase your curated products consistently without spending all day on social media.

Key Features

  • Schedule gift shop posts across Instagram, Pinterest, Facebook, TikTok, YouTube and more
  • AI-powered captions for product features, gift guides and seasonal campaigns
  • Bulk scheduling to plan a full week of product content in one session
  • Visual calendar to organize holiday campaigns, launches and weekly posting
  • Canva and Google Drive integration to import gift guides, sale graphics and holiday banners
  • Multi-location support to keep content organized by shop or sales channel
  • Team workflow with drafts, approvals and a shared calendar
  • Analytics to see which products and gift guides drive the most engagement and sales

Why Gift Shops Need a Social Media Scheduler

Gift shopping starts online. Whether it is a birthday, a holiday or a "just because" moment, shoppers browse Instagram, Pinterest and TikTok for inspiration before they buy. A gift shop with consistent, visually appealing product content captures that intent. But shop owners are busy curating inventory, managing displays, wrapping orders and helping customers. A social media scheduler for gift shops lets you batch your product photography, schedule seasonal campaigns and stay visible to gift shoppers year-round.

Holiday Campaigns That Drive Sales

Valentine's Day, Mother's Day, graduations, Christmas — gift shops live and die by seasonal peaks. With PostPlanify you can plan complete holiday campaigns weeks in advance: gift guides, featured products, last-order countdowns and holiday hours. Every gifting occasion gets the promotion it deserves without last-minute scrambling.

Gift Content That Converts

Curated gift guides, product unboxing videos, artisan maker stories, gift wrapping clips and "perfect for" recommendations are the content types that turn scrollers into shoppers. PostPlanify supports scheduling photos, carousels and video content so you can build a content calendar that showcases your full range.

Stay Discoverable Between Holidays

The biggest mistake gift shops make is only posting during holiday seasons. Year-round consistency keeps your shop in mind for everyday gifting — birthdays, housewarmings, thank-yous and "I saw this and thought of you" moments. PostPlanify's visual calendar helps you plan a balanced feed that works every week of the year.

Gift Shop MarketingSpecialty Retail Social MediaGift Guide ContentArtisan Product MarketingHoliday Gift PromotionGift Shop Content Planner

Simple Pricing. Consistent Growth.

Start with a 7-day free trial. Cancel anytime.

User profile
User profile
User profile
User profile
User profile
User profile
Trusted by 1300+ users
MonthlyYearly2 months free!

Starter

Best for hobby users

$19/month

3 Social Accounts

100 AI images / mo

100 Posts / mo

AI Assistant

Custom Integrations

Queue + Hashtag Manager

Link in Bio

API Access

$0 today • Cancel anytime

Growth

Most Popular

Best for creators & growing teams

$39/month

10 Social Accounts

200 AI Images / mo

Unlimited Scheduled Posts

AI Assistant

Custom Integrations

Queue + Hashtag Manager

Link in Bio

Advanced API Access

Analytics

Priority Founder Access

Schedule 1st Comments & Threads

Bulk Scheduling

$0 today • Cancel anytime

Premium

Best for agencies managing multiple clients

$99/month

Unlimited Social Accounts

500 AI Images / mo

Unlimited Scheduled Posts

AI Assistant

Custom Integrations

Queue + Hashtag Manager

Link in Bio

Advanced API Access

Advanced Analytics

Priority Founder Access

Schedule 1st Comments & Threads

Bulk Scheduling

Unlimited Team Members

Shared Calendar & Approvals

1:1 Onboarding Call

Priority Feature Requests

Private WhatsApp Support

$0 today • Cancel anytime

Frequently Asked Questions

Everything you need to know about social media scheduling for gift shops

User profile
User profile
User profile
User profile
User profile
User profile
Trusted by 1300+ users
PostPlanify logoPostPlanify

Schedule Your Product Posts Before the Holiday Rush

Plan gift guides, artisan features and seasonal campaigns in advance. Stay visible across every platform without missing a single gifting occasion.

Start 7-day Free Trial
$0.00 today
Cancel anytime
User profile
User profile
User profile
User profile
User profile
User profile
Trusted by 1300+ users