Tailwind is a social media scheduling tool built primarily for Pinterest, Instagram, and Facebook. It is known for its SmartSchedule, Ghostwriter AI, Tailwind Create design templates, and Tailwind Communities for collaborative content sharing. Many Pinterest-focused creators and e-commerce sellers use Tailwind to grow their visual content presence.
But is Tailwind really worth the price — or should you save your money?
Today, we'll break down the full Tailwind pricing structure and show you exactly what features you get in each plan, so you can decide whether it's the right tool for your content strategy.
Tailwind Pricing at a Glance (2026)
| Plan | Monthly Price | Accounts | Posts/Month | Users |
|---|---|---|---|---|
| Free Forever | $0/month | 1 per platform (3 total) | 5 | 1 |
| Pro | $24.99/month | 1 per platform (3 total) | 150 | 1 |
| Advanced | $49.99/month | 2 per platform (6 total) | 300 | 2 |
| Max | $94.99/month | 3 per platform (9 total) | Unlimited | 5 |
Introductory first-month pricing shown. Plans renew at $29.99/$54.99/$99.99 per month respectively. Annual billing saves 40-60%.
Source: https://www.tailwindapp.com/pricing
Tailwind Social Media Scheduling Pricing Plans
Here's a detailed breakdown to help you understand Tailwind's pricing and choose the best fit for your workflow.
Each Tailwind plan includes core social media management features like:
- SmartSchedule for data-driven optimal posting times
- Publishing to Pinterest, Instagram, and Facebook
- Canva integration for design imports
- Smart.bio link-in-bio landing page
- Photo and video support with bulk uploads
- Browser extensions for quick Pin creation
The main difference between Tailwind plans comes down to the number of posts allowed per month, AI credits, social accounts, design limits, and access to AI tools like Ghostwriter.
1. Free Forever Plan
The Free plan costs $0/month permanently and allows you to connect 1 account per platform (3 total: 1 Pinterest, 1 Instagram, 1 Facebook).
What's included:
- 5 posts per month across all platforms
- 5 Tailwind AI Credits per month
- 5 post designs per month (Tailwind Create)
- 1 Tailwind Community with 30 submissions per month
- Smart.bio custom link
- SmartSchedule
- Basic analytics
- 1 user
Best for: hobby creators testing Pinterest scheduling before committing to a paid plan.
2. Pro Plan
The Pro plan costs $24.99 for the first month, then renews at $29.99 per month. Annual billing is $17.99/month (saving $144/year). It includes 1 account per platform (3 total).
What's included:
- 150 posts per month across all platforms
- 150 Tailwind AI Credits per month
- 200 post designs per month (Tailwind Create)
- 5 Tailwind Communities with 30 submissions per month
- Smart.bio custom link
- SmartSchedule and SmartPin
- Advanced analytics
- 1 user
- E-commerce integrations (Shopify, WooCommerce, Squarespace, WordPress)
Best for: solo creators getting started with Pinterest scheduling who need more posts and AI tools.
3. Advanced Plan
The Advanced plan costs $49.99 for the first month, then renews at $54.99 per month. Annual billing is $29.99/month (saving $300/year). It includes 2 accounts per platform (6 total).
What's included (all Pro features plus):
- 300 posts per month across all platforms
- 300 Tailwind AI Credits per month
- Unlimited post designs (Tailwind Create)
- Unlimited Tailwind Communities with unlimited submissions
- Ghostwriter AI (copywriting assistant)
- Made for You (instant Pin creation)
- 2 users
Best for: creators managing 1-2 brands who need higher posting volume, Ghostwriter AI, and unlimited designs.
4. Max Plan
The Max plan costs $94.99 for the first month, then renews at $99.99 per month. Annual billing is $49.99/month (saving $600/year). It includes 3 accounts per platform (9 total).
What's included (all Advanced features plus):
- Unlimited posts per month
- 1,000 Tailwind AI Credits per month
- 3 accounts per platform (9 total: 3 Pinterest, 3 Instagram, 3 Facebook)
- 5 users
- Complete access to all tools
- Priority support
Best for: agencies and multi-brand creators who need unlimited posting, the most AI credits, and up to 9 social accounts.
Is Tailwind Pricing Worth It?
If you look through all of Tailwind's pricing plans, you'll notice a tiered system focused on posting volume and AI credits. On the surface, the free plan and Pinterest-specific tools make it attractive for visual content creators.
However, when you dig into Tailwind reviews online, a few things consistently come up.
The most significant limitation is that Tailwind only supports 3 platforms: Pinterest, Instagram, and Facebook. If you publish on TikTok, X/Twitter, YouTube, LinkedIn, Threads, or Bluesky, Tailwind cannot help you — you need a second scheduling tool entirely.
Many users also mention that the monthly post limits are restrictive on lower plans. The Pro plan caps you at 150 posts per month, and the Advanced plan at 300 posts per month. Only the Max plan at $94.99/month (renewing at $99.99) offers unlimited posting. Creators posting multiple times daily across accounts can hit these limits quickly.
Others point out that the introductory pricing is misleading. Plans are advertised at $24.99/$49.99/$94.99 per month, but they renew at $29.99/$54.99/$99.99 per month after the first month. Creators and agencies often compare Tailwind to broader scheduling tools that support more platforms without post caps.
In other words, while Tailwind is excellent for Pinterest-specific workflows, there are social media scheduling platforms that support more platforms, offer unlimited posting at lower prices, and include AI image generation — often at a lower cost.
Pros and Cons of Tailwind
Pros of Tailwind:
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Best-in-class Pinterest tools: Tailwind is Pinterest's longest-standing developer partner (since 2012) and offers SmartSchedule, SmartPin, board lists, and Communities that are unmatched by any other scheduling tool for Pinterest growth.
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Tailwind Create design tool: Tailwind Create generates on-brand visual designs from templates, making it easy for creators to produce professional-looking pins and social posts without design skills.
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Free Forever plan available: Tailwind offers a permanent free plan with 5 posts per month, making it accessible for creators to test the platform with no credit card required and no time limit.
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Ghostwriter AI for copywriting: The Ghostwriter AI tool generates Pinterest pin titles, descriptions, social captions, email subject lines, and hashtag suggestions — helpful for creators who need quick copy.
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E-commerce integrations: Tailwind integrates with Shopify, WooCommerce, Squarespace, and WordPress, making it valuable for e-commerce sellers who rely on Pinterest for product marketing.
Cons of Tailwind:
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Only supports 3 platforms (Pinterest, Instagram, Facebook): Tailwind does not support TikTok, X/Twitter, YouTube, LinkedIn, Threads, Bluesky, or any other platform. Creators publishing on multiple networks need a separate tool for everything else.
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Monthly post limits on most plans: The Pro plan limits you to 150 posts/month, the Advanced plan to 300 posts/month. Only the Max plan at $94.99/month offers unlimited posting. Competitors like PostPlanify offer unlimited scheduling on all paid plans starting at $19/month.
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Maximum 9 social accounts on the highest plan: Even the Max plan caps you at 9 accounts (3 per platform). For agencies managing multiple brands, this limit requires additional tools. PostPlanify offers unlimited accounts at $99/month.
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Introductory pricing increases after first month: Plans are advertised at introductory prices ($24.99/$49.99/$94.99) that renew at higher rates ($29.99/$54.99/$99.99) after the first month. This pricing structure can feel misleading.
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No approval workflows or team features beyond 5 users: Tailwind does not offer approval workflows, and the Max plan limits teams to 5 users. For agencies needing structured content review and larger team access, these limitations are significant.
The Better Tailwind Alternative for Social Media Scheduling
Want a simpler and faster way to schedule posts across all platforms, generate captions and images with AI, and manage all your social accounts without post limits?
PostPlanify is the Tailwind alternative you're looking for.
PostPlanify pricing starts at $19 per month for 3 social accounts with unlimited scheduling across 9 platforms — compared to Tailwind's Pro plan at $24.99/month with only Pinterest, Instagram, and Facebook and a 150-post cap.
You'll get all features included across plans, including:
- AI caption generation and AI image generation
- Real-time post previews for every platform
- Canva + Google Drive integration
- Unlimited scheduling on all paid plans
- Support for 9 platforms (incl. TikTok, X, YouTube, LinkedIn, Bluesky)
- Multi-brand organization
- Analytics
- Team workflows and approval workflows
- 7-day free trial
This gives you everything you need to manage your content faster and more efficiently — and is the reason many creators, agencies, and growing brands choose PostPlanify as a modern, more cost-effective Tailwind alternative.
FAQ on Tailwind Pricing
How much does Tailwind cost per month?
Tailwind's introductory prices are $24.99/month (Pro), $49.99/month (Advanced), and $94.99/month (Max). After the first month, plans renew at $29.99, $54.99, and $99.99 per month respectively. Annual billing saves 40-60%. A Free Forever plan is also available.
Does Tailwind have a free plan?
Yes. Tailwind offers a Free Forever plan with 1 account per platform (3 total), 5 posts per month, 5 AI credits, 5 post designs, and basic analytics. No credit card required and no time limit.
Does Tailwind support TikTok, X/Twitter, or LinkedIn?
No. Tailwind only supports Pinterest, Instagram, and Facebook for publishing. If you need to schedule content on TikTok, X/Twitter, YouTube, LinkedIn, Threads, or Bluesky, you need a different scheduling tool like PostPlanify.
Does Tailwind have post limits?
Yes. The Free plan allows 5 posts/month, the Pro plan 150 posts/month, and the Advanced plan 300 posts/month. Only the Max plan at $94.99/month (renewing at $99.99) offers unlimited posting.
What are Tailwind Credits?
Tailwind Credits power AI features like SmartPin, Ghostwriter, and Made for You. Each AI generation costs credits from your monthly allotment. If you run out, AI tools pause until the next billing cycle. Limits are: Free (5), Pro (150), Advanced (300), Max (1,000).
Is Tailwind good for Pinterest?
Yes. Tailwind is the best scheduling tool specifically for Pinterest, with SmartSchedule, SmartPin, board management, Pinterest-optimized analytics, keyword tools, and Tailwind Communities for collaborative growth. If Pinterest is your only platform, Tailwind is a strong choice.
Does Tailwind offer a nonprofit discount?
Yes. Tailwind offers a 50% discount on all plans for verified nonprofit organizations, educational institutions, and charities. Contact Tailwind support with proof of nonprofit status to apply.
Can I add more social accounts to Tailwind?
No. Tailwind does not offer add-ons for extra accounts. You must upgrade to a higher plan tier to get more accounts: Pro (3 accounts), Advanced (6 accounts), Max (9 accounts). There is no option for unlimited accounts.
Is PostPlanify cheaper than Tailwind?
Yes. PostPlanify's Starter plan at $19/month includes 3 accounts with unlimited scheduling across 9 platforms. Tailwind's Pro plan at $24.99/month includes 3 accounts with only 150 posts across 3 platforms. PostPlanify's Premium at $99/month offers unlimited accounts, while Tailwind's Max caps at 9 accounts for $94.99/month.
Why do Tailwind prices increase after the first month?
Tailwind uses introductory pricing for the first month. Plans are advertised at $24.99/$49.99/$94.99 but renew at $29.99/$54.99/$99.99 per month starting from the second month. Annual billing locks in lower rates.
