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Vista Social Pricing - Plans, Features & Cost Breakdown (2026)

8 min read

Vista Social is an all-in-one social media management platform built for agencies and enterprises. It supports 15+ platforms (including review sites), and offers scheduling, analytics, DM automations, review management, social listening, and a unified social inbox. It is rated 4.8/5 on G2 and ranked #1 Easiest to Use software in 2026.

But is Vista Social the right fit for your team's size and budget?

Today, we'll break down the full Vista Social pricing structure and show you exactly what features you get in each plan, so you can decide whether it matches your workflow.

Vista Social Pricing at a Glance (2026)

PlanMonthly PriceSocial ProfilesUsersAI Credits
Professional$79/month153500
Advanced$149/month3061,000
Scale$379/month7010Unlimited
EnterpriseCustomUnlimitedUnlimitedUnlimited

Annual billing saves 20%. All plans include a 14-day free trial with no credit card required.

Vista Social Pricing Details

Source: https://vistasocial.com/pricing

Vista Social Pricing Plans Explained

Here's a detailed breakdown to help you understand Vista Social's pricing and choose the best fit for your workflow.

All Vista Social plans include core features like:

  • Post scheduling and content calendar
  • Multi-platform publishing
  • Engagement tools and social inbox
  • Reports and analytics
  • Review management
  • Vista Page (Link in Bio)
  • DM Automations
  • Listening tools (basic mention monitoring)
  • 14-day free trial

The main differences between plans come down to number of profiles, users, AI credits, and access to advanced features like white-label setup, advanced workflows, and integrations.

Important: Optional Addons

Vista Social lists several features as optional paid addons on all plans:

  • X (Twitter): Not included in any plan. Available as a paid addon (price not publicly listed).
  • Social Listening (advanced): $75/month addon for keyword tracking across the web, social media, blogs, and news.
  • Employee Advocacy: $199/month addon for 25 employees (3 employees included free on standard plans).

1. Professional Plan

The Professional plan costs $79/month and includes 15 social profiles with 3 users.

What's included:

  • 15 social profiles
  • 3 users
  • 500 AI credits
  • Planning and publishing tools
  • Engagement tools and social inbox
  • Reports
  • Listening tools (basic)
  • Review management
  • Vista Page (Link in Bio)
  • DM Automations
  • Email support

Best for: small teams and professionals who need scheduling, engagement, and basic analytics across multiple social profiles.

The Advanced plan costs $149/month and includes 30 social profiles with 6 users.

What's included (Professional features plus):

  • 30 social profiles
  • 6 users
  • 1,000 AI credits
  • Advanced planning and workflows
  • Advanced reporting
  • Integrations (Zapier, Make, MCP)
  • Advanced DM Automations
  • Advanced Vista Page features
  • AI Training and Knowledge
  • Chat and email support

Best for: growing agencies and teams that need advanced workflows, deeper reporting, and third-party integrations.

3. Scale Plan

The Scale plan costs $379/month and includes 70 social profiles with 10 users.

What's included (Advanced features plus):

  • 70 social profiles
  • 10 users
  • Unlimited AI Assistant
  • White label setup
  • Client profile connect
  • More contacts
  • Premium AI Training and Knowledge

Best for: large agencies managing multiple brands and clients who need white-label setup, unlimited AI, and dedicated client management.

4. Enterprise Plan

The Enterprise plan has custom pricing with unlimited profiles and users.

What's included:

  • Unlimited social profiles
  • Unlimited users
  • Sentiment detection
  • Premium analytics
  • Brand safety and compliance
  • Dedicated account manager
  • Onboarding and training
  • Custom integrations
  • Quarterly account reviews

Best for: enterprise organizations with complex needs, compliance requirements, and dedicated support needs.

The Hidden Costs of Vista Social

Vista Social's listed prices cover the base platform, but several features add to the total cost:

X (Twitter) addon: Not included in any plan. If your team manages X alongside other platforms, this is an additional recurring cost that is not publicly disclosed.

Social Listening addon ($75/mo): Basic mention monitoring is included, but advanced keyword tracking, competitor monitoring, and web-wide listening requires a $75/month addon.

Employee Advocacy addon ($199/mo): For teams that want branded employee posting, the addon starts at $199/month for 25 employees. Only 3 employees are included free.

AI credit limits: The Professional plan includes 500 AI credits and the Advanced plan includes 1,000. Unlimited AI requires the Scale plan at $379/month. Teams that use AI captions frequently may find the credit limits restrictive.

Is Vista Social Pricing Worth It?

Vista Social is a feature-rich platform with strong reviews. The 4.8/5 G2 rating and #1 Easiest to Use badge reflect genuine user satisfaction.

However, the pricing is built for agencies and enterprises, not for creators or small teams.

The $79/mo entry point is higher than most competitors for the core scheduling and publishing features. The real value of Vista Social comes from the enterprise add-ons: DM automations, review management, social listening, and employee advocacy. If your team uses these features, Vista Social delivers strong value.

If you primarily need scheduling, AI content creation, post previews, and team collaboration, the enterprise features may add complexity and cost that your team does not need. Teams in this situation often compare Vista Social to focused scheduling tools that cover the publishing workflow without the enterprise overhead.

Pros and Cons of Vista Social

Pros of Vista Social:

  1. Comprehensive all-in-one platform: Vista Social covers scheduling, analytics, DM automations, review management, social listening, employee advocacy, and a unified inbox. Few tools match this breadth.

  2. Broad platform support: With 12 social platforms (including Reddit, Snapchat, and Tumblr) plus 5 review sites, Vista Social supports more channels than most competitors.

  3. AI-powered DM automations: The DM automation feature supports keyword-triggered replies, comment-to-DM flows, and lead data collection across Instagram, Facebook, and TikTok. This is a standout feature.

  4. Strong user satisfaction: Rated 4.8/5 on G2 with over 1,000 reviews, and ranked #1 Easiest to Use and Top 5 Fastest Growing in 2026. Users praise the interface and real-time inbox.

  5. Multi-step approval workflows: Teams can create named workflow steps and assign specific members or clients to approve at each stage, with external approval links.

Cons of Vista Social:

  1. X (Twitter) requires a paid addon: X is not included in any plan. Teams that manage X alongside other platforms face an undisclosed additional cost.

  2. AI credits are limited on most plans: 500 credits on Professional and 1,000 on Advanced. Unlimited AI is only available on Scale at $379/mo. This limits regular AI caption usage on the lower plans.

  3. No native AI image generation: Vista Social relies on Canva's Magic Media for text-to-image, which requires a Canva account and provides only 50 lifetime credits on Canva Free. Practical use needs Canva Pro ($13/mo extra).

  4. Enterprise pricing for small teams: The $79/mo starting price includes features like DM automations and review management that smaller teams may not use, making it less ideal for creators and small businesses focused on scheduling.

  5. Bulk scheduling limited to CSV upload: Bulk scheduling requires uploading a CSV file or importing from RSS feeds. There is no visual bulk scheduling interface for uploading media and customizing posts individually.

The Better Vista Social Alternative for Creators & Growing Teams

Want unlimited AI captions, native AI image generation, X (Twitter) included, and visual bulk scheduling without the enterprise price tag?

PostPlanify is the Vista Social alternative built for creators, small businesses, and growing teams.

PostPlanify Social Media Scheduling Tool

PostPlanify starts at $19 per month with unlimited posts, and the Premium plan at $99/month includes unlimited team members.

You'll get features that cover the core publishing workflow, including:

  • Unlimited AI caption generation on all plans
  • Native AI image generation with 7 models
  • Visual bulk scheduling for up to 20 posts
  • Platform-specific post previews for all 9 platforms
  • X (Twitter) included on all plans
  • Built-in Link in Bio builder
  • Canva + Google Drive integration
  • Multi-approver workflows
  • 9 platforms including Bluesky
  • 7-day free trial

Vista Social is the right choice for large agencies that need DM automations, review management, and enterprise-grade features. PostPlanify is the right choice for teams that want a fast, focused content creation and publishing workflow.

PostPlanify Dashboard

FAQ on Vista Social Pricing

Does Vista Social have a free plan?

No. Vista Social does not offer a free plan. All plans start with a 14-day free trial with no credit card required.

Does Vista Social offer a free trial?

Yes. Vista Social provides a 14-day free trial on all plans with no credit card required. PostPlanify offers a 7-day free trial with full access to all features.

How much does Vista Social cost for teams?

The Professional plan at $79/mo includes 3 users. The Advanced plan at $149/mo includes 6 users. The Scale plan at $379/mo includes 10 users. Additional user costs depend on the plan.

Is Vista Social good for agencies?

Yes. Vista Social is well-suited for large agencies that need DM automations, review management across multiple platforms, white-label reporting, social listening, and employee advocacy. The Scale plan ($379/mo) is designed for multi-brand agency workflows.

Does Vista Social include X (Twitter)?

No. X (Twitter) is a paid addon on all Vista Social plans. The addon price is not publicly listed on their pricing page.

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