Metricool Reviews – Are They Legit? (2025)
When evaluating a social media management platform, authentic user feedback is essential. In this article, we dive into Metricool reviews across trusted sources to understand its strengths, weaknesses, and whether it's still a top choice for creators and agencies in 2025.
Before choosing Metricool — or switching away from it — take a moment to explore real user opinions.
Metricool Overview
Metricool is known for its analytics-first approach, offering detailed reporting, competitor tracking, and multi-platform insights. The platform also includes scheduling tools, a link-in-bio builder, and support for managing multiple brands.
Core features include:
- Analytics and reporting
- Multi-brand dashboards
- Competitor tracking
- Google Drive & Canva integration
- Link-in-bio profiles
- Report exports (PDF/PPT)
Metricool appeals to users who prioritize data, but reviews reveal how it performs in day-to-day publishing workflows.
User Reviews and Ratings
On G2
Rating: 4.5/5 (83 reviews)
Most users praise Metricool for being easy to use, offering centralized management, and providing helpful scheduling features like suggested posting times. Users appreciate that everything is in one place and that the interface makes planning simple.
However, some reviews mention that managing multiple brands can be inconvenient since you have to switch between accounts individually. Others point out occasional scheduling issues, limited support responsiveness, and some concerns about pricing.
Pros:
- Multi-platform support
- Centralized management
- Easy to use
- Helpful post scheduling suggestions
- Good overall UX
Cons:
- Poor customer support (reported by some users)
- Inadequate support in specific cases
- Expensive for some teams
- Scheduling issues
- Improvement needed for multi-brand workflows
(credit: G2)
On Trustpilot
Rating: 4.2/5 (519 reviews)
Trustpilot reviews for Metricool are overwhelmingly positive. Users consistently praise the customer service team, highlighting responsiveness, friendliness, and quick turnaround times. Many reviewers find the interface intuitive and say the tool makes managing social media easier.
There are a few negative reviews mentioning technical issues, pricing concerns, or problems with subscriptions, but they are relatively rare. Metricool also replies to 100% of negative reviews within 48 hours, which adds credibility.
Pros:
- Excellent customer support
- Friendly and responsive staff
- Easy-to-use interface
- Reliable platform
- Helpful for managing multiple social profiles
Cons:
- Occasional technical issues
- Some users find pricing high
- A few reports of subscription or refund difficulties
(credit: Trustpilot)
Review Authenticity
Reviews are spread out across months and years, with a healthy ratio of 5-star to 4-star ratings. Trustpilot flags that Metricool replies to 100% of negative reviews within 48 hours—an indicator of genuine engagement, not artificially inflated ratings.
Before choosing a social media scheduler...
Consider the following tips:
- Check multiple review platforms to ensure consistent user feedback.
- Look at the timing of reviews - sudden bursts of positive reviews can be a red flag.
- Research what people are saying on forums like Reddit for more unbiased opinions.
- Ask fellow business owners about their experiences with the service.
Ultimately, the best scheduler is the one that will give your social team a massive leg up and make the whole posting process a lot easier.
Metricool is a good option for social media scheduling, but you definitely find a better social media scheduler at the same price range.
You might want to consider PostPlanify - an ideal solution for creators, marketing teams, agencies, and brands who want to streamline their content workflow and publish faster across all social platforms.
What sets PostPlanify apart besides its features is its ability to streamline your entire publishing workflow with an interface built for speed, supported by tools that:
- Get help from AI Writing Assistant
- See platform-specific post previews
- Import media directly from Canva & Google Drive
- Organize multiple brands easily
- Support bulk scheduling
- Get insights from Analytics
Starting at $29 per month, PostPlanify lets you connect multiple accounts under your brand and schedule unlimited posts across all platforms. The Premium plan also guarantees one of the best pricing structures in the market for unlimited accounts.
Some of its features include:
- Bulk scheduling
- Reporting and analytics
- Simple and modern interface
- Canva and Google Drive integration
- Unlimited scheduling
- Multi-brand organization
- Team workflows
- Advanced post management calendar
