Buffer Reviews – Are They Legit? (2025)
Before choosing a social media scheduler, it’s crucial to look at genuine user feedback. In this article, we break down Buffer reviews to assess usability, reliability, and whether Buffer still holds its place as a leading scheduling tool in 2025.
If you're debating whether to stick with Buffer or explore alternatives, this overview will help.
Buffer Overview
Buffer is one of the oldest and most recognized social media tools, offering post scheduling, a simple calendar, and basic analytics. It positions itself as a clean, beginner-friendly way to manage multiple social channels.
Highlighted features include:
- Post scheduling and queue management
- Basic to advanced analytics (depending on plan)
- AI assistant for rewriting content
- Hashtag manager and first comment scheduling
- Team collaboration on higher plans
Despite Buffer’s popularity, user reviews reveal important insights into performance, pricing, and workflow limitations.
User Reviews and Ratings
On Trustpilot
A closer look at the reviews on Trustpilot shows that Buffer holds a low rating of 2.1 out of 5, based on 93 reviews. Many users report issues with customer service, unresolved technical problems, and inconsistent publishing behavior.
Multiple reviewers mention that support does not respond in a timely manner, scheduled posts fail or duplicate, and the platform often does not sync correctly with connected social accounts. This raises concerns for users who rely on Buffer for consistent scheduling.
Rating: 2.1/5 (93 reviews)
Pros
- Simple interface
- Easy to set up schedules
Cons
- Poor customer support
- Scheduling glitches
- Posts not publishing or duplicating
- Sync issues with social platforms
(credit: Trustpilot)
On G2
On G2, Buffer has a significantly higher rating of 4.3 out of 5, based on 1,023 reviews. Users frequently praise Buffer for its clean interface, simple scheduling calendar, and time-saving workflow.
However, reviewers also highlight certain limitations such as restricted analytics, lack of listening tools, and rising costs when managing multiple social accounts.
A featured review mentions that while Buffer is powerful for simplifying social management, its simplicity becomes a drawback due to missing advanced features found in other platforms.
Rating: 4.3/5 (1,023 reviews)
Pros
- Ease of use
- Efficient bulk scheduling
- Clean and intuitive layout
Cons
- Limited engagement and listening capabilities
- Basic analytics
- Pricing increases quickly as accounts scale
- Outdated UI compared to competitors
(credit: G2)
Review Authenticity
The contrast between the low Trustpilot rating and the high G2 score shows that user experiences with Buffer vary widely. While many appreciate its simplicity, others report recurring performance issues and lack of support, making it important to evaluate both positive and negative feedback before choosing the platform.
Before choosing a social media scheduler...
Consider the following tips:
- Check multiple review platforms to ensure consistent user feedback.
- Look at the timing of reviews - sudden bursts of positive reviews can be a red flag.
- Research what people are saying on forums like Reddit for more unbiased opinions.
- Ask fellow business owners about their experiences with the service.
Ultimately, the best scheduler is the one that will give your social team a massive leg up and make the whole posting process a lot easier.
Buffer is a good option for social media scheduling, but you definitely find a better social media scheduler at the same price range.
You might want to consider PostPlanify - an ideal solution for creators, marketing teams, agencies, and brands who want to streamline their content workflow and publish faster across all social platforms.
What sets PostPlanify apart besides its features is its ability to streamline your entire publishing workflow with an interface built for speed, supported by tools that:
- Get help from AI Writing Assistant
- See platform-specific post previews
- Import media directly from Canva & Google Drive
- Organize multiple brands easily
- Support bulk scheduling
- Get insights from Analytics
Starting at $29 per month, PostPlanify lets you connect multiple accounts under your brand and schedule unlimited posts across all platforms. The Premium plan also guarantees one of the best pricing structures in the market for unlimited accounts.
Some of its features include:
- Bulk scheduling
- Reporting and analytics
- Simple and modern interface
- Canva and Google Drive integration
- Unlimited scheduling
- Multi-brand organization
- Team workflows
- Advanced post management calendar
