SocialPilot and Sendible are both built with agencies in mind. Both offer bulk scheduling, client management, and white-label features. But the pricing structures, platform coverage, and feature access vary in ways that can make a real difference to your monthly bill — and your day-to-day workflow.
Two agency-focused platforms with overlapping strengths — bulk scheduling, client management, and white-label options. SocialPilot offers more accounts per dollar and AI image generation. Sendible offers a unified inbox and deeper reporting. We compare pricing, platform support, and the features that actually matter for growing agencies. Comparing the full market? Browse all social media scheduling alternatives.
SocialPilot vs Sendible at a Glance
| Feature | SocialPilot | Sendible |
|---|---|---|
| Starting Price | $30/mo | $29/mo |
| Free Plan | No (14-day trial) | No (14-day trial) |
| Platforms | 11 | 10 |
| AI Tools | AI Pilot (captions + images) | AI Assist (OpenAI-powered) |
| Approval Workflows | Yes (all plans) | Yes (Traction+ at $89/mo) |
| White-Label | Premium+ ($100/mo) | Advanced+ ($299/mo + $240/mo add-on) |
| Unified Inbox | No | Priority Inbox with sentiment |
| G2 Rating | 4.5/5 (841 reviews) | 4.5/5 (899 reviews) |
| Trustpilot Rating | 2.4/5 (33 reviews) | 2.3/5 (8 reviews) |
SocialPilot Overview
SocialPilot is a social media management platform built for agencies and small businesses that need high-volume scheduling, client management, and white-label reports without enterprise pricing. It supports 11 platforms and offers bulk scheduling for up to 500 posts at once.
Supported Platforms (11): Facebook, Instagram, X/Twitter, LinkedIn, Pinterest, TikTok, YouTube, Google Business, Threads, Bluesky, VK
Key Features:
- Bulk scheduling for up to 500 posts at a time
- AI Pilot for caption generation and AI image creation
- Client management with separate workspaces
- White-label reports (Premium plan and above)
- Content library for reusable assets
- RSS feeds and URL shortener
- Canva and Dropbox integrations
- Team collaboration and approval workflows on all plans
- Analytics and performance reporting
- Browser extension for quick sharing
SocialPilot is best for agencies wanting bulk scheduling and white-label at mid-range pricing. Read real user reviews of SocialPilot from G2 and Trustpilot. See our full SocialPilot alternatives page for more options.
Sendible Overview
Sendible is a social media management platform built for agencies and teams that need client management, unified inbox tools, and deep reporting. It supports 10 platforms and includes unlimited scheduling on every plan.
Supported Platforms (10): Facebook, Instagram, TikTok, X/Twitter, LinkedIn, Google Business, YouTube, WordPress, Threads, Bluesky
Sendible does not support Pinterest or VK.
Key Features:
- Unlimited scheduling on all plans
- AI Assist powered by OpenAI on all plans
- Priority Inbox with sentiment analysis
- Approval workflows (Traction plan and above)
- White-label dashboards (Advanced+ with $240/mo add-on)
- Canva, Google Drive, Pexels, and Giphy integrations
- Bulk scheduling via CSV and Smart Queues
- RSS auto-posting and 250+ report modules
- Client dashboards and daily sending limits
Sendible is best for agencies and teams needing client management, white-label branding, and inbox tools. Read real user reviews of Sendible from G2 and Trustpilot. See our full Sendible alternatives page for more options.
Pricing Comparison
SocialPilot Pricing
| Plan | Price | Users | Accounts | AI Credits |
|---|---|---|---|---|
| Essentials | $30/mo | 1 | 7 | 500 |
| Standard | $50/mo | 3 | 15 | 1,000 |
| Premium | $100/mo | 6 | 25 | 2,000 |
| Ultimate | $200/mo | Unlimited | 50 | 5,000 |
SocialPilot's Ultimate plan is notable for offering unlimited users at $200/month — a rarity among social media management tools. See the full SocialPilot pricing breakdown for details.
Sendible Pricing
| Plan | Price | Users | Profiles |
|---|---|---|---|
| Creator | $29/mo | 1 | 6 |
| Traction | $89/mo | 4 | 24 |
| Scale | $199/mo | 7 | 49 |
| Advanced | $299/mo | 20 | 100 |
| Enterprise | $750/mo | 80 | 400 |
See the full Sendible pricing breakdown for details.
Price Verdict
SocialPilot offers more accounts per dollar at every tier. The Standard plan ($50/mo) gives you 15 accounts and 3 users, while Sendible's nearest equivalent — Traction at $89/mo — offers 24 profiles but costs 78% more. For white-label access, SocialPilot Premium at $100/month beats Sendible's white-label requirement of $299/month plus a $240/month add-on. SocialPilot is the clear winner on pricing for cost-conscious agencies.
Feature Comparison
Scheduling & Publishing
| Feature | SocialPilot | Sendible |
|---|---|---|
| Unlimited Scheduling | All plans | All plans |
| Bulk Scheduling | Up to 500 posts | CSV upload |
| Content Library | Yes | Yes |
| RSS Feeds | Yes | Yes (auto-posting) |
| Smart Queues | No | Yes |
| URL Shortener | Yes | No |
| Browser Extension | Yes | No |
Winner: SocialPilot. Bulk scheduling for 500 posts, a built-in URL shortener, and a browser extension give SocialPilot an edge for high-volume agencies. Both offer unlimited scheduling and RSS support.
AI Tools
| Feature | SocialPilot | Sendible |
|---|---|---|
| AI Caption Generation | AI Pilot | AI Assist (OpenAI) |
| AI Image Generation | Yes | No |
| AI Credits | Limited per plan | Unlimited |
| AI on All Plans | Yes | Yes |
Winner: SocialPilot. AI Pilot includes both caption generation and AI image creation, which Sendible lacks entirely. The trade-off is SocialPilot's credit-based system versus Sendible's unlimited AI Assist usage.
Analytics & Reporting
| Feature | SocialPilot | Sendible |
|---|---|---|
| Social Analytics | Yes | 250+ report modules |
| White-Label Reports | Premium+ ($100/mo) | Advanced+ ($299/mo + add-on) |
| Client Reports | Yes | Yes (Traction+) |
| Custom Dashboards | No | Yes |
Winner: Sendible. With 250+ report modules and custom dashboards, Sendible's analytics are deeper and more flexible. SocialPilot covers the essentials and makes white-label reports far more affordable, but Sendible wins on reporting depth.
Team Collaboration
| Feature | SocialPilot | Sendible |
|---|---|---|
| Approval Workflows | All plans | Traction+ ($89/mo) |
| Client Management | Yes | Yes (Traction+) |
| White-Label | Premium+ ($100/mo) | Advanced+ ($299/mo + $240/mo) |
| Unlimited Users | Ultimate ($200/mo) | Enterprise ($750/mo) |
Winner: SocialPilot. Approval workflows on all plans, white-label at $100/month versus Sendible's $539+/month, and unlimited users at $200/month versus $750/month. SocialPilot wins on value for growing teams.
Platform Support
| Platform | SocialPilot | Sendible |
|---|---|---|
| Yes | Yes | |
| Yes | Yes | |
| X/Twitter | Yes | Yes |
| Yes | Yes | |
| Yes | No | |
| TikTok | Yes | Yes |
| YouTube | Yes | Yes |
| Google Business | Yes | Yes |
| Threads | Yes | Yes |
| Bluesky | Yes | Yes |
| WordPress | No | Yes |
| VK | Yes | No |
Winner: SocialPilot. Eleven platforms versus ten. SocialPilot covers Pinterest and VK, both absent from Sendible. Sendible uniquely supports WordPress. SocialPilot has the slightly broader platform reach.
What Real Users Say
SocialPilot Reviews
G2: 4.5/5 (841 reviews)
Users praise SocialPilot's value for money, bulk scheduling capabilities, and straightforward interface. Common complaints include limited analytics depth compared to higher-priced competitors and occasional bugs in the scheduling queue.
Trustpilot: 2.4/5 (33 reviews) — a small sample size. Trustpilot feedback tends to focus on customer support response times.
Sendible Reviews
G2: 4.5/5 (899 reviews)
Users highlight Sendible's Priority Inbox, client dashboards, and broad platform coverage. Some note daily sending limits and a steeper learning curve for new team members.
Trustpilot: 2.3/5 (8 reviews) — very small sample size, not statistically significant.
Review Verdict
Both tools share an identical 4.5/5 G2 rating across comparable review volumes (841 vs 899). Neither has a strong Trustpilot presence — SocialPilot has 33 reviews at 2.4/5 and Sendible has just 8 reviews at 2.3/5. On G2, user sentiment is effectively equal. The choice between them comes down to features and pricing, not user satisfaction scores.
Who Should Use SocialPilot?
- Agencies that need bulk scheduling for hundreds of posts at once
- Teams that want approval workflows included on every plan, not gated behind higher tiers
- Agencies seeking affordable white-label reports at $100/month versus Sendible's $539+
- Growing teams that need unlimited users at a reasonable price point ($200/mo)
- Businesses that publish to Pinterest or VK alongside other platforms
- Cost-conscious agencies looking for the best accounts-per-dollar ratio
See how SocialPilot compares to other tools: Buffer vs SocialPilot, Hootsuite vs SocialPilot, Later vs SocialPilot, Agorapulse vs SocialPilot.
Who Should Use Sendible?
- Agencies that need a unified inbox with sentiment analysis to manage client engagement
- Teams that require deep analytics with 250+ report modules and custom dashboards
- Organizations managing WordPress content alongside social media channels
- Agencies that need client-specific dashboards for transparent reporting
- Teams already invested in Google Drive and Pexels for content workflows
- Businesses willing to pay more for Priority Inbox and community management tools
See how Sendible compares to other tools: Buffer vs Sendible, Hootsuite vs Sendible, Sprout Social vs Sendible, Agorapulse vs Sendible.
White-Label Value Without the Markup
Both SocialPilot and Sendible position themselves as agency tools — but agency features come at agency prices. SocialPilot's white-label starts at $100/month. Sendible's white-label is a $240/month add-on on the $299+ plan. PostPlanify offers unlimited accounts, unlimited team members, and full analytics on the Premium plan at $99/month — letting agencies focus on clients, not subscription math.
| Feature | SocialPilot | Sendible | PostPlanify |
|---|---|---|---|
| Starting Price | $30/mo | $29/mo | $19/mo |
| Unlimited Scheduling | All plans | All plans | All paid plans |
| AI Caption Generation | AI Pilot (credit-based) | AI Assist (OpenAI) | Yes (unlimited) |
| AI Image Generation | Yes | No | Yes |
| Canva Integration | Yes | Yes | Yes |
| Google Drive Import | Dropbox | Yes | Yes |
| Approval Workflows | All plans | $89/mo (Traction) | $99/mo (Premium) |
| Analytics | Yes | 250+ modules | $99/mo (Premium) |
| Platforms | 11 | 10 | 9 |
| Unlimited Team Members | $200/mo (Ultimate) | $750/mo (Enterprise) | Yes ($99/mo Premium) |
| White-Label Reports | $100/mo (Premium) | $299/mo + $240/mo add-on | Coming soon |
PostPlanify gives you unlimited scheduling, AI caption and image generation, and Canva integration at $19/month. When you need team features, the Premium plan at $99/month includes unlimited accounts, unlimited team members, and full analytics — making it the most cost-effective option for agencies that are scaling up.
See all plans on the PostPlanify pricing page.
Try PostPlanify free for 7 days and stop paying agency prices for essential social media features.
FAQ
Is SocialPilot cheaper than Sendible?
Yes, at almost every tier. SocialPilot offers more accounts and users per dollar. For example, SocialPilot Standard ($50/mo) includes 15 accounts and 3 users, while Sendible Traction ($89/mo) offers 24 profiles and 4 users at nearly double the price. The gap widens further for white-label and unlimited user access.
Does Sendible have a free plan?
No. Sendible offers a 14-day free trial but no permanent free plan. SocialPilot also has no free plan, offering a 14-day free trial instead. Both require a paid subscription after the trial period ends.
Which tool has better AI features?
SocialPilot's AI Pilot includes both caption generation and AI image creation, which Sendible lacks. However, SocialPilot uses a credit-based system (500-5,000 credits depending on plan), while Sendible's AI Assist offers unlimited usage. If AI image generation matters, SocialPilot wins. If unlimited AI captions are the priority, Sendible has the edge.
Does Sendible support Pinterest?
No. Sendible supports 10 platforms but Pinterest is notably absent. SocialPilot supports Pinterest along with 10 other platforms including VK. If Pinterest is important for your clients, SocialPilot is the better choice.
Which platform is better for agencies?
Both are built for agencies, but they excel in different areas. SocialPilot offers better pricing, more accounts per dollar, affordable white-label, and bulk scheduling for 500 posts. Sendible offers a unified inbox with sentiment analysis, 250+ report modules, and client dashboards. Choose SocialPilot for value; choose Sendible for inbox management and reporting depth.
Why do both tools have low Trustpilot ratings?
SocialPilot has 2.4/5 (33 reviews) and Sendible has 2.3/5 (8 reviews) on Trustpilot. Both samples are small and skew toward users with complaints — a common pattern on Trustpilot for B2B SaaS products. Their G2 ratings of 4.5/5 each, across 800+ reviews, are far more representative of the broader user experience.
Can SocialPilot replace Sendible for client management?
Partially. SocialPilot includes client management workspaces and approval workflows on all plans. However, it lacks Sendible's Priority Inbox and sentiment analysis features. If community management and inbox consolidation are critical to your agency workflow, Sendible remains the stronger option.
How does PostPlanify compare to both tools for agencies?
PostPlanify's Premium plan at $99/month includes unlimited accounts, unlimited team members, approval workflows, and analytics. This undercuts SocialPilot's Premium ($100/mo for 6 users, 25 accounts) and significantly undercuts Sendible's comparable tiers. PostPlanify also includes AI image generation, which only SocialPilot offers among the three.
