Sendible and Tailwind occupy opposite ends of the social media tool spectrum. Sendible is a full-service agency platform with a Priority Inbox, 250+ report modules, white-label dashboards, and support for 10 platforms. Tailwind is a focused tool for Pinterest and Instagram creators with SmartSchedule, design templates, and e-commerce integrations.
Sendible is the agency workhorse — Priority Inbox, deep reporting, and white-label access across 10 platforms. Tailwind is the Pinterest specialist — SmartSchedule, SmartLoop, and visual design templates for creators who live on Pinterest and Instagram. If you are deciding between these two, the answer likely depends on whether your workflow is agency-driven or creator-driven. Comparing the full market? Browse all social media scheduling alternatives.
Sendible vs Tailwind at a Glance
Here's a quick side-by-side overview before we dive deeper:
| Category | Sendible | Tailwind |
|---|---|---|
| Starting Price | $29/mo (1 user) | $0/mo (Free) / $29.99/mo (Pro) |
| Free Plan | No (14-day trial) | Yes (3 accounts, 1 user, 5 posts/mo) |
| Platforms Supported | 10 (no Pinterest) | 3 (Pinterest, Instagram, Facebook) |
| Unlimited Scheduling | Yes (all plans) | Max plan only ($99.99/mo) |
| AI Tools | AI Assist (OpenAI-powered) | Ghostwriter AI, Tailwind Create |
| AI Image Generation | No | No |
| Bulk Scheduling | Yes (CSV import) | Yes (bulk uploads) |
| Team Collaboration | Traction ($89/mo, 4 users) | Max ($99.99/mo, 5 users) |
| Approval Workflows | Traction+ ($89/mo) | No |
| Social Inbox | Yes (Priority Inbox, all plans) | No |
| White Label | $240/mo add-on (Advanced+) | No |
| Analytics | Yes (250+ report modules) | Basic (all plans) |
| G2 Rating | 4.5/5 (899 reviews) | 4.3/5 (141 reviews) |
| Trustpilot Rating | 2.3/5 (8 reviews — very small sample) | 3.5/5 (302 reviews) |
| Best For | Agencies needing inbox + reporting | Pinterest-focused creators, e-commerce sellers |
Sendible Overview
Sendible is a social media management platform built for agencies. It combines scheduling, a Priority Inbox for engagement management, extensive reporting with 250+ modules, and optional white-label dashboards for branded client experiences.
Sendible supports 10 platforms: Facebook, Instagram, X/Twitter, LinkedIn, TikTok, YouTube, Google Business, Threads, WordPress, and Canva. It does not support Pinterest.
Key features:
- Priority Inbox for unified engagement management
- AI Assist powered by OpenAI for caption generation
- 250+ report modules with client dashboards
- White-label dashboards ($240/mo add-on on Advanced+)
- Approval workflows (Traction+ at $89/mo)
- Bulk CSV scheduling
- Canva and Google Drive integrations
- Unlimited scheduling on all plans
- Client management tools
Sendible is designed for agencies that need a Priority Inbox, deep reporting, and optionally white-labeled client dashboards. Read real user reviews of Sendible from G2 and Trustpilot.
Tailwind Overview
Tailwind is a social media scheduling and design tool built primarily for Pinterest and Instagram marketers. It combines SmartSchedule for optimal posting times, Ghostwriter AI for caption generation, and Tailwind Create for designing visual content with templates.
Tailwind supports 3 platforms: Pinterest, Instagram, and Facebook. It does not support X/Twitter, LinkedIn, TikTok, YouTube, Threads, Bluesky, or Google Business.
Key features:
- SmartSchedule for optimal posting times
- Ghostwriter AI for captions and descriptions
- Tailwind Create design tool with templates
- Tailwind Communities for collaborative content sharing
- Smart.bio link-in-bio tool
- SmartLoop for evergreen content resharing
- E-commerce integrations (Shopify, WooCommerce, Squarespace, WordPress)
- Browser extensions and mobile app
Tailwind is designed for Pinterest-focused creators, e-commerce sellers, and visual content marketers who prioritize Pinterest and Instagram growth. Read real user reviews of Tailwind from G2 and Trustpilot.
Pricing Comparison
Sendible uses tiered pricing with profile and user limits. Tailwind uses tiered pricing with post and account caps. Neither tool overlaps fully on platform support — Sendible lacks Pinterest, Tailwind lacks 7 platforms Sendible covers.
Sendible Pricing
Sendible uses tiered pricing with user and profile limits per plan. See the full Sendible pricing breakdown for details.
| Plan | Price | Profiles | Users | Key Features |
|---|---|---|---|---|
| Creator | $29/mo | 6 | 1 | Scheduling, Priority Inbox, basic reporting |
| Traction | $89/mo | 24 | 4 | Approval workflows, client dashboards |
| Scale | $199/mo | 49 | 7 | Advanced reporting, more profiles |
| Advanced | $299/mo | 100 | 20 | White-label eligible ($240/mo add-on) |
| Enterprise | $750/mo | 400 | 80 | Full white-label, dedicated support |
Example costs:
- Solo creator with 6 profiles = $29/month
- Small agency with 24 profiles and approvals = $89/month
- Mid-size agency with white label = $299 + $240 = $539/month
- Large agency (400 profiles) = $750/month
Tailwind Pricing
Tailwind uses tiered pricing with post limits and account caps. Intro pricing is available for the first billing cycle, with renewal prices listed below. See the full Tailwind pricing breakdown for details.
| Plan | Price | Posts | Accounts | Users | Key Features |
|---|---|---|---|---|---|
| Free | $0/mo | 5/mo | 3 (1 per platform) | 1 | 5 AI credits, 5 designs, basic analytics |
| Pro | $29.99/mo | 150/mo | 3 | 1 | Ghostwriter AI, Tailwind Create, Canva integration |
| Advanced | $54.99/mo | 300/mo | 6 | 2 | More posts and accounts |
| Max | $99.99/mo | Unlimited | 9 | 5 | Unlimited posts, all features |
Intro pricing available: Pro $24.99, Advanced $49.99, Max $94.99 for the first billing cycle.
Example costs:
- Solo Pinterest creator on Pro = $29.99/month
- Small team (2 users, 6 accounts) = $54.99/month
- Larger team (5 users, 9 accounts) = $99.99/month
Price Verdict
Sendible is the better value for multi-platform social media management. Sendible Creator at $29/month includes 6 profiles across 10 platforms with unlimited scheduling, a Priority Inbox, and analytics. Tailwind Pro at $29.99/month offers 3 accounts across only 3 platforms with 150 posts/month. For agencies, Sendible Traction at $89/month adds approvals and 24 profiles — Tailwind has no equivalent agency tier. Tailwind only wins on price if you exclusively use Pinterest and Instagram and do not need a social inbox or approval workflows.
Feature Comparison
Scheduling & Publishing
| Feature | Sendible | Tailwind |
|---|---|---|
| Unlimited scheduling | Yes (all plans) | Max only ($99.99/mo) |
| Post limits | Unlimited | 5-300/mo (Free-Advanced) |
| Bulk scheduling | Yes (CSV import) | Yes (bulk uploads) |
| Content calendar | Yes | Yes |
| SmartSchedule/Best time | No | Yes (SmartSchedule) |
| Evergreen resharing | No | Yes (SmartLoop) |
| First comment scheduling | No | No |
Winner: Sendible for volume and platform reach. Unlimited scheduling on all plans across 10 platforms with CSV bulk import. Tailwind wins for Pinterest-specific scheduling with SmartSchedule and SmartLoop for evergreen content.
AI Tools
| Feature | Sendible | Tailwind |
|---|---|---|
| AI caption generation | Yes (AI Assist, OpenAI) | Yes (Ghostwriter AI) |
| AI design templates | No | Yes (Tailwind Create) |
| AI image generation | No | No |
| AI hashtag generation | No | No |
Winner: Tailwind for creative AI tools. Ghostwriter AI plus Tailwind Create for design templates gives Tailwind a stronger creative toolkit. Sendible's AI Assist handles captions but offers no design features. Neither offers AI image generation.
Analytics & Reporting
| Feature | Sendible | Tailwind |
|---|---|---|
| Built-in analytics | Yes (250+ modules, all plans) | Basic (all plans) |
| Custom reports | Yes (200+ templates) | No |
| Client dashboards | Yes (Traction+) | No |
| White-label reports | $240/mo add-on (Advanced+) | No |
| Report scheduling | Yes | No |
| Export reports | Yes (PDF, CSV) | No |
Winner: Sendible. With 250+ report modules, client dashboards, scheduled reports, white-label options, and PDF/CSV exports, Sendible's reporting is in a different league. Tailwind offers only basic analytics with no reporting, exports, or client features.
Team Collaboration
| Feature | Sendible | Tailwind |
|---|---|---|
| Max users | 80 (Enterprise) | 5 (Max) |
| Approval workflows | Traction+ ($89/mo) | No |
| Client management | Yes (dedicated tools) | No |
| Priority Inbox | Yes (all plans) | No |
| User caps | 1-80 by plan | 1-5 by plan |
Winner: Sendible. Approval workflows, client management tools, a Priority Inbox, and up to 80 users on Enterprise. Tailwind has no approval workflows, no client management, no inbox, and caps at 5 users.
Platform Support
| Platform | Sendible | Tailwind |
|---|---|---|
| Yes | Yes | |
| Yes | Yes | |
| No | Yes | |
| X/Twitter | Yes | No |
| Yes | No | |
| TikTok | Yes | No |
| YouTube | Yes | No |
| Google Business | Yes | No |
| Threads | Yes | No |
| WordPress | Yes | No |
Winner: Sendible for breadth with 10 platforms vs Tailwind's 3. However, Sendible does not support Pinterest — which is Tailwind's core platform. If Pinterest is essential, Tailwind fills a gap Sendible cannot.
What Real Users Say
Sendible Reviews
G2: 4.5/5 (899 reviews) — Users praise the Priority Inbox, reporting depth, and client management tools. Common complaints include the steep price jump between plans, occasional publishing errors, and UI complexity.
Trustpilot: 2.3/5 (8 reviews) — A low score, but with only 8 reviews this is a very small sample size that may not represent the broader user experience.
Tailwind Reviews
G2: 4.3/5 (141 reviews) — Users praise SmartSchedule, Pinterest-specific features, and the design tools. Common complaints include limited platform support, post caps on lower plans, and pricing for what you get.
Trustpilot: 3.5/5 (302 reviews) — A mixed score. Positive reviewers praise the Pinterest scheduling features. Negative reviewers cite auto-renewal issues, limited platform support, and declining feature quality.
Review Verdict
Sendible leads on G2 with 4.5/5 (899 reviews) vs Tailwind's 4.3/5 (141 reviews) — a higher rating with over 6x the review volume. On Trustpilot, Tailwind scores 3.5/5 (302 reviews) vs Sendible's 2.3/5 (8 reviews), though Sendible's sample is too small to draw conclusions. Sendible's larger and higher-rated G2 profile gives it the stronger overall review presence.
Who Should Use Sendible?
If Sendible is on your shortlist, you may also want to see our top alternatives to Sendible before committing. Also compare Sendible with Hootsuite, Agorapulse, Sprout Social, and SocialPilot.
Sendible is the better choice if you:
- Need a Priority Inbox for unified engagement management across all platforms
- Want 250+ report modules with client dashboards and scheduled reports
- Need white-label dashboards for branded client experiences (Advanced+ plan)
- Require unlimited scheduling on all plans without monthly post caps
- Want approval workflows for structured team content review (Traction+)
- Need 10-platform coverage including X/Twitter, LinkedIn, TikTok, YouTube, and WordPress
Who Should Use Tailwind?
If Tailwind is on your shortlist, you may also want to see our top alternatives to Tailwind before committing. Also compare Tailwind with Buffer, Hootsuite, Sendible, and SocialBee.
Tailwind is the better choice if you:
- Are a Pinterest-focused creator whose content strategy revolves around visual discovery
- Sell products through Shopify, WooCommerce, or Squarespace and need e-commerce integrations
- Want SmartSchedule to automatically determine optimal Pinterest posting times
- Need Tailwind Create for designing visual content with customizable templates
- Use SmartLoop to continuously reshare top-performing evergreen pins
- Only need Pinterest, Instagram, and Facebook and do not require other platforms
Priority Inbox and AI Tools at a Fraction of the Cost
Sendible's team features start at $89/month with no Pinterest support. Tailwind covers only 3 platforms with no inbox or approval workflows. PostPlanify supports 9 platforms including Pinterest, with unlimited scheduling, AI caption and image generation, and team collaboration starting at $19/month — bridging the gaps both tools leave open.
| Feature | Sendible | Tailwind | PostPlanify |
|---|---|---|---|
| Starting Price | $29/mo | $29.99/mo (Pro) | $19/mo flat |
| Platforms Supported | 10 (no Pinterest) | 3 | 9 (incl. Pinterest) |
| Unlimited Scheduling | All plans | Max only ($99.99/mo) | All paid plans |
| AI Caption Generation | Yes (AI Assist) | Yes (Ghostwriter AI) | Yes (unlimited) |
| AI Image Generation | No | No | Yes |
| Canva Integration | Yes | Yes (paid plans) | Yes |
| Google Drive Import | Yes | No | Yes |
| Approval Workflows | $89/mo (Traction) | No | $99/mo (Premium) |
| Analytics | 250+ modules (all plans) | Basic only | $99/mo (Premium) |
| Unlimited Team Members | $750/mo (80 users) | $99.99/mo (5 users) | $99/mo (Premium) |
PostPlanify starts at $19/month for 3 accounts with unlimited scheduling and AI tools included. The Premium plan at $99/month includes unlimited accounts, unlimited team members, approval workflows, and analytics — features that cost $89-$750/month on Sendible or are unavailable on Tailwind. See all plans on the PostPlanify pricing page.
Try PostPlanify free for 7 days
FAQ
Is Tailwind cheaper than Sendible?
At the entry level, almost identical: Tailwind Pro at $29.99/month vs Sendible Creator at $29/month. But Sendible Creator includes 6 profiles across 10 platforms with unlimited scheduling and a Priority Inbox. Tailwind Pro gives you 3 accounts across 3 platforms with 150 posts/month and no inbox. Sendible offers more value per dollar.
Does Sendible support Pinterest?
No. Sendible supports 10 platforms but does not include Pinterest. Tailwind supports Pinterest as its primary platform. If Pinterest is part of your strategy, Tailwind or PostPlanify are better options.
Which has better analytics?
Sendible wins decisively with 250+ report modules, client dashboards, scheduled reports, white-label options, and PDF/CSV exports. Tailwind offers only basic analytics with no reporting tools, exports, or client features.
Does Tailwind have a social inbox?
No. Tailwind does not offer a social inbox or any engagement management features. Sendible includes a Priority Inbox on all plans for unified message management with saved replies and DM handling.
Which is better for Pinterest marketing?
Tailwind is the clear winner for Pinterest with SmartSchedule, SmartLoop, Tailwind Communities, SmartPin, and e-commerce integrations built specifically for Pinterest growth. Sendible does not support Pinterest at all.
Can I use both Sendible and Tailwind together?
Yes. Some agencies use Sendible for multi-platform management and Tailwind specifically for Pinterest, since Sendible lacks Pinterest support. However, managing two tools adds cost and complexity. PostPlanify supports both Pinterest and 8 other platforms in one tool.
Which has better user reviews?
Sendible leads on G2 with 4.5/5 (899 reviews) vs Tailwind's 4.3/5 (141 reviews). On Trustpilot, Tailwind scores 3.5/5 (302 reviews) vs Sendible's 2.3/5 (8 reviews), though Sendible's tiny sample limits that comparison. Sendible's G2 advantage is more meaningful given the review volume.
Can I switch from Tailwind to Sendible?
Yes. Reconnect your Instagram and Facebook accounts in Sendible and add the platforms Tailwind does not cover. You will gain a Priority Inbox, 250+ report modules, approval workflows, and 7 additional platforms. You will lose Pinterest support, SmartSchedule, SmartLoop, Tailwind Create, Tailwind Communities, and e-commerce integrations.
