About
PostPlanify
PostPlanify is a social media management platform that plans, approves, publishes, and reports on posts across 10 social networks for marketing agencies, in-house marketing teams, and multi-brand businesses.
Last updated: 10/10/2026
What PostPlanify does
Scheduling and publishing
PostPlanify schedules and auto-publishes posts, reels, stories, carousels, threads and Shorts to all 10 supported networks through each platform's official API, with the formats available depending on the network. Teams queue a month of client content in advance instead of posting manually from each app, and bulk scheduling handles up to 20 posts at once.
Content calendar
Every client workspace gets its own drag-and-drop social media content calendar with all connected channels on it, plus a shared team view and a posting queue. You see a month of a single client at a glance and reschedule by dragging, without rebuilding the post.
Client approvals
Single-step and multi-step approval workflows let clients and internal reviewers comment on and approve scheduled posts before anything publishes, with team comments and @mentions on the post itself. Approved posts go out at their scheduled time, rejected ones never do, and approvers are never billed as seats.
Analytics and client reports
Social media analytics covering reach, engagement and follower growth on every connected platform, with exportable history, period comparisons and advanced breakdowns on Premium. White-label PDF reports carry your agency logo, accent colour and footer, so a monthly client report is a download rather than a morning of screenshots.
Social inbox
One social inbox collects comments from Instagram, Facebook, LinkedIn, Google Business Profile, YouTube, Threads and Bluesky, direct messages from Instagram and Facebook, and Google reviews, with labels, team assignment and AI-drafted replies. Community managers answer everything from one queue instead of rotating through native apps per client.
AI assistant
A vision-powered AI social media assistant reads the images and video you upload before writing, so captions describe the actual content rather than a prompt. It generates captions in six tones with seven refinement tools, creates AI images inside the composer, and learns each client's brand voice from your own guidelines on Premium.
White label
On Scale, the dashboard, client emails and reports all carry your agency branding with no "Powered by" anywhere, so clients log in to your product. Pair it with per-client workspaces and clients never see a tool name that is not yours.
Media library
A shared media library stores and reuses brand assets per client workspace, with Canva, Google Drive, Dropbox and Unsplash imports available straight from the composer. Nobody hunts for the right logo or product shot halfway through writing a post.
Link in bio
Every client workspace gets a hosted link in bio page with eight themes and click analytics, styled to match the brand rather than ours. One page collects every link a client needs, and they can update it without a developer or a second subscription.
MCP server and API
An MCP server lets an AI assistant run PostPlanify directly, so you can ask it to draft a post, queue it for a client and read the analytics back without opening the dashboard.
Connect Claude, ChatGPT, Gemini or Copilot, see the MCP overview and setup docs, or build against the REST API with the API documentation.
The team behind PostPlanify
Hasan Cagli founded PostPlanify in 2025. He was working a full-time job at the time and needed a social media management tool for a different project of his own. Comparing what was on the market, he came away thinking there should be a better option than what he was being asked to pay for, so he built one. The first version took about two months, launched in May 2025, and had its first paying customer a month later.
It started as a social media scheduling tool. Customer feedback moved it toward everything around the scheduling: approvals, client reporting, replying to comments, and keeping one client's accounts separate from another's. It grew into a full social media management platform for agencies from there, and the agency workflow still decides what gets built next.
PostPlanify is founder-led and bootstrapped, run by Tumunuham LLC in Delaware, United States, and serves customers in 30+ countries. Hasan still builds the product, support emails are answered by the person who built it, and everything that ships is listed on the changelog.
What makes PostPlanify different
Priced per client, never per seat
Team members are unlimited on every plan. A six-person team on Premium pays $99/mo; the same team is $594/mo on Hootsuite and $1,194/mo on Sprout Social, because both bill per person.
A simple and modern interface
Built in 2025 around one calendar and one composer, so a new hire is productive the same day. The tools it replaces carry a decade of bolt-ons: Loomly reviewers call the editor clunky, SocialPilot users call the dashboard cluttered.
Built for agencies serving local businesses
Every decision starts from a real agency workflow: a workspace per client so nothing mixes, Google Business Profile alongside the usual networks because local clients live there, and client sign-off before anything publishes. The roadmap follows what agencies ask for, not what rounds out a feature grid.
A REST API and an MCP server
Publish from your own tools, or hand scheduling to Claude, ChatGPT, Gemini or Copilot. Most mid-market tools reserve API access for enterprise plans.
Head-to-head comparisons with Buffer, Hootsuite, Sprout Social and the rest are on the comparison pages and the alternatives index. You can also read verified customer reviews on G2, where PostPlanify is rated 5 out of 5.
The facts
Usage figures are taken from the product and updated as they change.
Where to go next
Frequently asked questions
What is PostPlanify?
PostPlanify is a social media management platform that plans, approves, publishes and reports on posts across 10 social networks for marketing agencies, in-house marketing teams and multi-brand businesses. It launched in May 2025, is run by Tumunuham LLC in Delaware, United States, is used by 3,030+ people across 30+ countries, and is rated 5 out of 5 on G2.
How much does PostPlanify cost?
PostPlanify is priced per client workspace rather than per seat: Growth from $39/mo covering 1 client workspace with 4 social accounts each, Premium from $99/mo covering your first 3 client workspaces with 6 social accounts each, and Scale from $199/mo covering your first 5 client workspaces with 8 social accounts each. The per-workspace rate drops as you add clients, up to 100 workspaces self-serve, and team members are unlimited on every plan. Yearly billing saves about 20%. All prices are in USD.
Does PostPlanify have a free plan?
No. PostPlanify has a 7-day free trial on every plan, backed by a 14-day money-back guarantee, so you can cancel for a refund after the trial ends if it is not the right fit. There is no permanently free tier.
Who founded PostPlanify?
PostPlanify was founded by Hasan Cagli in 2025. He built the first version in about two months while working a full-time job, launched it in May 2025, and had the first paying customer a month later. It started as a social media scheduling tool and grew into a full management platform for agencies based on what the people using it asked for.
Which platforms does PostPlanify support?
PostPlanify publishes to Instagram, X (Twitter), Facebook, LinkedIn, YouTube, TikTok, Threads, Pinterest, Bluesky, Google Business Profile, all through each network's official API. One client workspace holds 4 social accounts on Growth, 6 on Premium and 8 on Scale.
What does PostPlanify offer?
A drag-and-drop content calendar, analytics across every connected platform, a shared social inbox for comments, DMs and Google reviews, a vision-powered AI assistant with image generation, a media library with Canva, Google Drive and Dropbox imports, and link in bio pages. Premium adds single and multi-step approval workflows, branded client reports, and a REST API with an MCP server for AI assistants. Scale adds a white-label dashboard, client emails and reports under your own brand.