Pallyy is a social media scheduling platform built for solo creators and small teams. It offers post scheduling, a visual Instagram grid planner, basic analytics, and a social inbox. Founded in 2019 by a solo developer, Pallyy has grown to over 100,000 users.
But how does Pallyy's pricing actually work — and where does it get expensive?
Today, we'll break down the full Pallyy pricing structure and show you exactly what features you get in each plan, so you can decide whether it's the right tool for your social media workflow.
Pallyy Pricing at a Glance (2026)
| Plan | Price | Social Sets | Posts | Users |
|---|---|---|---|---|
| Free | $0/month | 1 set (1 account/platform) | 15/month | 1 |
| Starter | $15/month | 1 set (max 2 accounts) | 20/month | 1 |
| Pro | $25/month | 1 set (max 10 accounts) | Unlimited | 1 |
| Agency | $99/month | 10 sets (max 10 accounts each) | Unlimited | 3 |
| Scale | $199/month | 30 sets (max 10 accounts each) | Unlimited | 10 |
Annual billing saves up to 25%. Source: pallyy.com/pricing
How Much Does Pallyy Actually Cost? (Cost Calculator)
Pallyy's pricing is based on "social sets" — each set represents one brand and can contain up to 10 social accounts (one per platform). Extra social sets cost $10/month each, and extra users cost $10/month each on the Agency plan.
Here's what you'll actually pay depending on how many brands you manage:
| Brands | Free | Starter | Pro | Agency | Scale |
|---|---|---|---|---|---|
| 1 | $0 | $15/mo | $25/mo | $99/mo | $199/mo |
| 3 | — | $35/mo (+2 sets) | $45/mo (+2 sets) | $99/mo | $199/mo |
| 5 | — | $55/mo (+4 sets) | $65/mo (+4 sets) | $99/mo | $199/mo |
| 10 | — | $105/mo (+9 sets) | $115/mo (+9 sets) | $99/mo | $199/mo |
| 15 | — | — | — | $149/mo (+5 sets) | $199/mo |
| 25 | — | — | — | $249/mo (+15 sets) | $199/mo |
The key detail most people miss: Pallyy's Starter and Pro plans only include 1 social set. If you manage more than one brand, you need to buy extra sets at $10/month each — which adds up quickly. A freelancer managing 5 client brands on the Pro plan pays $65/month, not $25/month.
The Agency plan becomes cost-effective at 10+ brands since it includes 10 sets. But if you need more than 3 users, each extra user costs $10/month on top.
Pallyy Feature Comparison by Plan
Not sure which Pallyy plan you need? This table shows exactly which features are included at each tier:
| Feature | Free | Starter ($15/mo) | Pro ($25/mo) | Agency ($99/mo) | Scale ($199/mo) |
|---|---|---|---|---|---|
| Social Sets | 1 | 1 (max 2 accts) | 1 (max 10 accts) | 10 (max 10 accts each) | 30 (max 10 accts each) |
| Scheduled Posts | 15/month | 20/month | Unlimited | Unlimited | Unlimited |
| Users | 1 | 1 | 1 | 3 | 10 |
| Social Inbox | No | No | Yes | Yes | Yes |
| Bio Link | Basic | Yes | Yes | Yes | Yes |
| Analytics | Basic | Basic | Advanced | Advanced | Advanced |
| Queue | No | No | Yes | Yes | Yes |
| Approvals | No | No | Yes | Yes | Yes |
| Shared Calendar | No | No | Yes | Yes | Yes |
| Custom Reports | No | No | No | Yes | Yes |
| Media Storage | — | 2 GB | 10 GB | 20 GB | 50 GB |
| Analytics Platforms | Instagram only | Instagram only | Instagram, Facebook, LinkedIn | Instagram, Facebook, LinkedIn | Instagram, Facebook, LinkedIn |
| Platforms Supported | 9 | 9 | 9 | 9 | 9 |
Key limitation: Pallyy's analytics only cover 3 platforms (Instagram, Facebook, LinkedIn). There are no analytics for X/Twitter, YouTube, Pinterest, TikTok, Threads, or Google Business — even on the highest plan.
Pallyy Pricing Plans in Detail
Here's a detailed breakdown of each plan to help you understand Pallyy's pricing and choose the best fit for your workflow.
1. Free Plan
The Free plan costs $0/month and allows you to connect 1 social set with 1 account per platform.
What's included:
- 15 scheduled posts per month
- 1 user account
- Basic Instagram analytics
- Basic bio link
- No social inbox, queue, or approvals
Best for: testing the platform before committing to a paid plan.
2. Starter Plan
The Starter plan costs $15/month and includes 1 social set with a maximum of 2 social accounts.
What's included:
- 20 scheduled posts per month
- 1 user account
- Basic analytics
- Bio link
- 2 GB media storage
- 350 MB file upload size
Best for: individuals posting occasionally on 1–2 platforms.
3. Pro Plan
The Pro plan costs $25/month and includes 1 social set with up to 10 social accounts.
What's included:
- Unlimited scheduled posts
- 1 user account
- Advanced analytics (Instagram, Facebook, LinkedIn only)
- Social inbox
- Queue feature
- Approval workflows
- Shared calendar
- 10 GB media storage
Best for: solo creators managing one brand across multiple platforms.
4. Agency Plan
The Agency plan costs $99/month and includes 10 social sets with up to 10 accounts each.
What's included:
- Unlimited scheduled posts
- 3 users (extra users $10/mo each)
- Advanced analytics
- Social inbox
- Custom reports
- All Pro features
- 20 GB media storage
Best for: small agencies managing up to 10 client brands.
5. Scale Plan
The Scale plan costs $199/month and includes 30 social sets with up to 10 accounts each.
What's included:
- Unlimited scheduled posts
- 10 users
- All Agency features
- 50 GB media storage
Best for: larger teams and agencies managing many clients.
Is Pallyy Pricing Worth It?
Pallyy's pricing looks attractive at first glance — $25/month for unlimited posts is hard to beat. But several limitations become apparent once you dig deeper.
When you look at Pallyy reviews online, users consistently praise the clean interface and responsive support. However, they also highlight limitations that may affect your decision.
The biggest concern is analytics coverage. Pallyy only provides analytics for Instagram, Facebook, and LinkedIn — 3 out of 9 supported platforms. If you need performance data for TikTok, YouTube, Pinterest, or X, you'll need a separate analytics tool.
Other common concerns include the lack of a dedicated mobile app, no white-label reporting for agencies, and the $10/month add-on costs that can make the final bill significantly higher than the base price.
Pallyy Pricing: What to Watch Out For
Before committing to a Pallyy plan, be aware of these common pricing pitfalls:
1. Add-on costs compound fast. Extra social sets cost $10/month each. A freelancer managing 5 clients on the Pro plan pays $65/month — nearly three times the advertised price. On the Agency plan, extra users cost another $10/month each.
2. The Starter plan is severely limited. At $15/month, you only get 20 scheduled posts per month and a maximum of 2 social accounts. That's not enough for any serious scheduling workflow.
3. Analytics only cover 3 out of 9 platforms. Even on the most expensive plan, Pallyy only provides analytics for Instagram, Facebook, and LinkedIn. If you post to TikTok, YouTube, Pinterest, X, Threads, or Google Business, you're flying blind on those platforms.
4. No white-label reporting. Agencies cannot brand their reports. Pallyy offers "custom reports" on Agency and Scale plans, but these are not white-label PDF exports you can share with clients under your own branding.
5. Social inbox doesn't cover all platforms. Pallyy's inbox supports Instagram, Facebook, Google Business, and TikTok — but not X/Twitter, YouTube, Pinterest, or Threads.
6. No dedicated mobile app. Pallyy does not have a full mobile app. They offer notification-based companion apps for manual publish reminders, but you cannot schedule or manage posts from your phone.
Compare Pallyy Pricing with Competitors
See how Pallyy compares in our detailed analysis: Pallyy Reviews and Alternative to Pallyy. You can also browse all tool comparisons on our comparison hub.
Pros and Cons of Pallyy
Pros of Pallyy:
-
Very competitive entry pricing: Pallyy's Pro plan at $25/month with unlimited posts is one of the cheapest options on the market for solo creators managing one brand.
-
Clean, beginner-friendly interface: Users consistently rate Pallyy 4.8/5 for ease of use on Capterra. The dashboard is intuitive and doesn't overwhelm new users.
-
Excellent Instagram-specific features: Pallyy offers an Instagram grid planner, feed preview, and first-comment scheduling — features that Instagram-focused creators love.
-
Responsive customer support: Multiple Capterra reviewers report that Pallyy's founder implements feature requests "within hours." This level of responsiveness is rare.
-
14-day free trial, no credit card required: You can test all features without entering payment information, making it easy to evaluate the platform risk-free.
Cons of Pallyy:
-
Analytics limited to 3 platforms: Pallyy only provides analytics for Instagram, Facebook, and LinkedIn. No analytics for TikTok, YouTube, Pinterest, X, Threads, or Google Business — even on the $199/month plan.
-
Add-on costs inflate the price: Extra social sets ($10/mo each) and extra users ($10/mo each) can push your actual cost well above the advertised price, especially for freelancers and small agencies.
-
No dedicated mobile app: Unlike most competitors, Pallyy does not have a full mobile app for scheduling and managing posts on the go.
-
No white-label reports: Agencies cannot create branded PDF reports to share with clients. This is a dealbreaker for agencies that need professional reporting.
-
Basic AI features: Pallyy's AI caption generator is described by reviewers as limited. There's no AI image generation or advanced AI-powered automation.
-
No Bluesky support: Pallyy supports 9 platforms but does not include Bluesky, which is growing rapidly.
The Better Pallyy Alternative for Social Media Management
Want analytics across all platforms, white-label reports, and flat pricing without per-set add-on fees?
PostPlanify is the Pallyy alternative built for creators and teams who need more.
PostPlanify pricing starts at $19 per month with flat monthly plans — no add-on fees for extra accounts. Here's how each plan breaks down:
- Starter ($19/mo): 2 social accounts, 30 posts/mo, AI assistant, hashtag manager, post queue, link in bio, Canva, Google Drive & Dropbox integration
- Growth ($39/mo): 10 social accounts, unlimited posts, full analytics across all 10 platforms, social inbox, first comments, bulk scheduling, best time to post suggestions
- Premium ($79/mo): 25 social accounts, 5 team members, approval workflows, white-label PDF reports, shared calendar, roles & permissions
- Enterprise (custom pricing): Custom social accounts, unlimited team members, 1:1 onboarding call, private WhatsApp support
Where Pallyy charges $25/month but only gives you analytics on 3 platforms, PostPlanify's Growth plan ($39/mo) gives you full analytics across all 10 platforms, social inbox, and AI assistant. And unlike Pallyy, there are no add-on fees when you need more accounts — just pick the plan that fits.
Related Guides
- Best Pallyy Alternatives for Social Media Scheduling
- Pallyy Reviews: What Users Actually Say
- Best Social Media Management Platform (2026)
- Best Free Social Media Management Tools
- Social Media Scheduling Tools Compared
- Best Social Media Management Tools for Teams
- Best Social Media Management Tools for Agencies
- Instagram Post Scheduler Tools to Save Time
- How to Create a Social Media Content Calendar
FAQ on Pallyy Pricing
Is Pallyy free?
Yes, Pallyy offers a Free plan with 1 social set, 15 scheduled posts per month, and basic Instagram analytics. There is no time limit on the free plan, but it's very limited for any serious scheduling workflow.
Does Pallyy offer a free trial?
Yes. Pallyy provides a 14-day free trial on all paid plans with no credit card required, so you can test all features before committing.
What is a "social set" in Pallyy?
A social set is Pallyy's way of grouping social accounts for one brand. Each set can contain up to 10 accounts (one per platform). The Starter plan limits sets to 2 accounts maximum. Extra social sets cost $10/month each.
How much does Pallyy cost for 5 brands?
On the Pro plan, 5 brands would require 5 social sets — 1 included plus 4 extras at $10/month each = $65/month. On the Agency plan ($99/month), 5 brands are included within the 10 social sets, making it more cost-effective at that scale.
Does Pallyy offer annual billing discounts?
Yes. Pallyy offers up to 25% off when you pay annually. The Pro plan drops from $25/month to approximately $20/month, and the Agency plan drops from $99/month to approximately $79/month.
Does Pallyy have analytics for all platforms?
No. Pallyy only provides analytics for Instagram, Facebook, and LinkedIn — 3 out of 9 supported platforms. There are no analytics for X/Twitter, YouTube, Pinterest, TikTok, Threads, or Google Business on any plan.
Does Pallyy have a mobile app?
No. Pallyy does not have a dedicated mobile app for scheduling and managing posts. They offer notification-based companion apps that remind you to publish manually, but full scheduling from mobile is not supported.
Does Pallyy offer white-label reports?
No. Pallyy offers "custom reports" on Agency and Scale plans, but these are not white-label PDF exports. You cannot brand reports with your own logo and share them with clients as your own.
Is Pallyy cheaper than Hootsuite?
Yes, significantly. Pallyy's Pro plan starts at $25/month, while Hootsuite's cheapest plan starts at $249/user/month. However, Pallyy's analytics are limited to 3 platforms and it lacks many enterprise features Hootsuite provides.
What happens when I cancel Pallyy?
When you cancel a Pallyy paid plan, you're downgraded to the Free plan at the end of your current billing cycle. You'll keep access to 1 social set with 15 scheduled posts per month and basic analytics. Any additional social sets, users, and advanced features will be removed.
